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OLYMP secures rights to shirt and blouse brand Eterna

For many decades, the OLYMP and Eterna brands have been competitors. Now, the OLYMP Bezner Group from Bietigheim-Bissingen (Ludwigsburg district, Baden-Württemberg, Germany) has acquired all trademark rights, specifically those regarding the core brand ETERNA, from Eterna Mode GmbH in Passau. The Bavarian shirt and blouse specialist filed for...

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Aritzia acquires Fred Segal as it accelerates US expansion

Aritzia has acquired Fred Segal from Fred Segal Family LLC, as the Canadian womenswear brand continues on its strong growth path across North America and potentially Europe. In addition to purchasing the Fred Segal brand, intellectual property, and trademarks, Aritzia has also secured the lease for 8100 Melrose Avenue, the original location of...

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