AfterPay Insights news and archive

More than 50 percent of Fashion Shoppers plan to buy ‘everyday’ Fashion from regular brands during Peak Season 2020

AfterPay Insights’ , the e-commerce knowledge platform from Buy Now, Pay Later provider AfterPay – Arvato Financial Solutions, researches how Fashion Shoppers in the Netherlands, Germany and Norway plan to shop during the current and upcoming peak season sales like Singles’ Day, Black Friday and Christmas. At least 50% of Fashion Shoppers intend...

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Fashion e-commerce: current growth is driven by successfully attracting new consumers

AfterPay Insights’ research has shown that Fashion has increased overall since the end of March. What are the drivers of growth? And how satisfied are consumers? Which dimensions do Fashion merchants need to navigate in the new e-commerce landscape of today? Since the end of March, AfterPay Insights has conducted weekly interviews with now...