Astbury Collections news and archive

Evercreatures parent company Astbury Collections acquired by Rouchette

UK-based Astbury Collections, which includes welly boot brand Evercreatures, has been acquired by French footwear company Rouchette. Rouchette, which had previously been a supplier to Evercreatures, said that the purchase is part of its strategy to bolster its presence in the UK and it will “bring significant inward investment” of up to 500,000...

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Astbury Collections acquires Simply Hike

Astbury Collections, owners of welly boot brand Evercreatures and coat brand Rainmac, has acquired Simply Hike, a leader in gear for outdoor adventurers, walkers, hikers, mountain climbers and skiers, for an undisclosed sum. Simply Hike said in a statement that the acquisition will help the brand “recapture a significant share of the outdoor...