Typically an economic downturn is a rare time for mergers and acquisitions, but L'Oréal has just completed the acquisition of both Mugler and Azzaro perfumes. Last year, the cosmetics conglomerate announced a deal with Clarins to purchase the two perfume brands, and in the midst of a global pandemic, they somehow have managed to finalize the...
Apr 1, 2020
Olivier Theyskens has been named artistic director of Azzaro. He will be overseeing the brand's couture, ready-to-wear, and accessories collections for men and women. The designers first collection for Azzaro will debut during Paris Couture Week scheduled for July 5 to July 9. Theyskens succeeds Maxime Simoëns, who oversaw the fashion house from...
Feb 6, 2020
Azzaro paid tribute to hedonism and freedom in a carefree Bohemian spirit for its autumn/winter 2019 couture collection during Paris Haute Couture Week. The Azzaro woman “boldly kindles a resolutely glamorous ease and reveals her spark,” explains the brand in the show notes, which is shown throughout the collection that returns to the brand’s...
Jul 3, 2019
L’Oreal has confirmed that it has entered into an exclusive negotiation with the Clarins Group to acquire the Mugler fragrance and fashion businesses, as well as the Azzaro fragrance brand and accessories. The move, which it said remains “subject to consultation” will be completed later this year, is part of L’Oreal’s plans to reinforce its...
Two high-end American labels will make their Paris haute couture debuts Sunday in a week when the French capital pays tribute to two of fashion's legends. New York-based Proenza Schouler and Californian house Rodarte -- who normally present their collections at New York fashion week -- have been invited into the elite haute couture fold, which...
Jul 3, 2017
Azzaro has appointed Maxime Simoens as the brand's new artistic director. The French designer will step into the role immediately as he succeeds Arnaud Maillard and Alvaro Castejon, who departed the brand last July. "It’s a great honour to be able to revisit Loris Azzaro’s heritage," Simoens said in a statement. "His free anti-conformist spirit,...
Mar 27, 2017
