BeachMint news and archive

Lucky magazine launches e-commerce platform

Lucky Magazine, which was spun off by Conde Nast into The Lucky Group, a new venture with BeachMint last year, has launched its new content-meets-commerce platform to bring together its print and digital style with shoppable content. Billed as a new concept in online shopping, LuckyShops.com, has been designed to provide a multi-faceted...

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Apparel

Olsen twins buy minority stake in BeachMint

Fashion designers Ashley and Mary-Kate Olsen have acquired a minority stake in e-commerce company BeachMint, expanding their long-term partnership with company. The California-based BeachMint operates six e-commerce ventures, which partners celebrities, experts and designers to create and curate direct to consumer online brands. There is...