Fashion |Interview Partner Content ‘Consistency is the masterclass’: bugatti Chief Brand & Commercial Officer Florian Wortmann on the brand's new momentum
A new form of impact emerges when brand identity and global sales increasingly intertwine. With the appointment of Florian Wortmann as chief brand and commercial officer, bugatti has made this synergy a top priority. Wortmann, who has already repositioned the company as chief brand officer, is now consistently driving the integration of product,...
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