Daily Paper and Oakley join forces for a new edition of the 'Gascan' sunglasses. Having used Oakley models as styling elements in photoshoots for years, the Dutch streetwear brand has now officially collaborated with the eyewear label. The brands announced the collaboration on Thursday. They have chosen sunglasses originally launched in the...
Jul 3, 2025
In a context where brand culture is built from both narrative and operational structure, the traditional model of collaboration between brands and agencies appears to be falling short. London-based investment firm The Equity Studio, specialising in beauty, wellness and lifestyle brands, joined forces with The Studio, a platform integrating...
Jun 30, 2025
Italian luxury fashion house Roberto Cavalli has unveiled a limited-edition swim collaboration with American bodywear brand Skims. Launching on June 27, the Roberto Cavalli Skims collection infuses the vibrant colours and exotic prints of the renowned Italian fashion house with Skims’ signature swimwear, chiffon cover-ups and accessories...
Jun 25, 2025
ASICS and Mouratoglou Academy, one of the world’s leading tennis academies, are proud to announce a new global partnership to champion coaching excellence and help develop the next generation of players. Founded by Patrick Mouratoglou, one of the most influential coaches in the history of tennis, the Academy is a point of reference for...
Jun 23, 2025
Shapewear fashion brand Popilush has partnered with entrepreneur and TV personality Angela Simmons to create a limited edition, collaborative collection. The collaboration came about when Simmons discovered the brand while on vacation. Inspired by how pieces from the brand made her feel, she reached out to Eve DeMartine, CEO and founder of...
Jun 18, 2025
Kicks Crew, a New York City-based global digital marketplace for footwear, apparel, and accessories, has named NBA Hall of Famer Dwyane Wade and NBA All-Star guard D'Angelo Russell as its newest investors and Crew Athletes. Dwyane Wade is set to leverage his experience within the footwear industry cultivated through his Way of Wade brand, while...
Jun 17, 2025
American lifestyle brand Vineyard Vines has launched a limited-edition Jaws collection, developed in collaboration with Universal Products & Experiences, in honor of the 50th anniversary of the original blockbuster movie. The collection serves as a tribute to the movie that changed the face of cinema and the island of Martha's Vineyard, which...
Italian fashion house Missoni has partnered with boutique hotel Oku Ibiza for an exclusive collaboration this summer. The partnership sees Missoni take over and transform the hotel’s 50-meter swimming pool into a summer hub, known as the Missoni Resort Club at Oku Ibiza, a first for the fashion house. Missoni Launches First Resort Club in Ibiza...
Jun 13, 2025
British luxury fashion house Burberry has launched an exclusive summer takeover of The Newt, the iconic Somerset estate. The collaboration sees Burberry partnering with the award-winning luxury estate The Newt and sharing their love of the countryside and “the essence of a great British summer.” To mark the start of the collaboration, Burberry...
Jun 12, 2025
Lifestyle brand Kendra Scott has launched its second collection, which was developed in collaboration with iconic artist Dolly Parton. Inspired by Dolly Parton's famous song "I Will Always Love You," the limited-edition collection aims to pay tribute to the artist's legacy with its handcraft designs that blend symbolism with storytelling. The...
Jun 11, 2025
The Spanish textile industry is set to expand its focus on innovation and sustainability through a new collaboration agreement with MagnoLab, a leading Italian initiative involving specialized textile companies. As announced on June 10, 2025, by the Textile Industry Confederation (Texfor), along with the Fundació per la Industria del Gremi de...
Jun 10, 2025
Footwear brand Chaco has partnered with the Marley family to launch a limited-edition collection inspired by the legendary Bob Marley. The new collaboration aims to pay tribute to the late Bob Marley's timeless message of love, unity, and shared humanity, translating his ethos into designs that invite purposeful movement. Inspired by Marley's...
Jun 6, 2025