Content Creators news and archive

Gap Inc. launches cross-brand content creator & social media advocacy platform

Gap Inc. has launched a new creator affiliate and advocacy platform, in line with the advancement of its digital-first strategy and brand reinvigoration efforts. Over the years, Gap Inc.'s brands have linked fashion and culture through thoughtful storytelling. Recently, its media campaign "Better in Denim" became Gap's most successful social...

Fashion

True Religion Launches Team True Content-Creator Platform

Apparel and accessories brand True Religion has launched a new content-creator platform under the name Team True. Bringing together content creators across the sports, music, film, and fashion industries who have authentic and genuine connections to the brand and True Religion consumers, the new platform aims to serve as a counterbalance to...