Crew Clothing news and archive

Crew Clothing ups new customer sales through tech partnerships

British lifestyle brand Crew Clothing has reported that its purchases by new customers has increased three times over after it struck up new partnerships with select tech companies. The retailer announced new deals with performance specialists Nest and marketing solutions provider Wunderkind both in a bid to optimise online performance, improve...

Report

Crew Clothing: Turnover rises, but profits narrow in 2022

British lifestyle brand Crew Clothing saw its turnover increase 22.5 percent in 2022, with positive growth across both its retail estate and wholesale channel. The company posted turnover of 101.3 million pounds for the 12 months ended December 25, 2022, up from 82.7 million pounds the prior year, according to filings at Companies House. On a...

Report

Crew Clothing boss reportedly exits, senior colleagues said to have followed

The chief executive officer of Crew Clothing David Butler has reportedly been ousted by the brand’s owner, Brigadier Acquisition Company, while other senior executives are also believed to have left their positions. It is understood that Brigadier's boss Monshi Shina was behind Butler’s departure, while the retailer’s head of trade Cathy...

Retail

Marks & Spencer adds Crew Clothing to its ‘Brands at M&S’ platform

When Marks & Spencer launched its Brands at M&S platform, it was part of the group’s strategy to reposition its fashion offer as a relevant retail destination. The latest brand added to its roster is Crew Clothing Company, which will see over 200 items from the brand’s collections available for purchasing online on M&S’s e-commerce website. The...

Retail

Crew Clothing unveils retail expansion plans, 40 stores by 2025

Crew Clothing is banking on the high street for its upcoming retail expansion plans, with a particular focus on market towns and coastal resorts. The British clothing brand has revealed that it is planning to open 40 new stores by 2025 after experiencing a post-pandemic bounce-back. The details were unveiled by the CEO of the retailer, David...

ManagementFeatured

Crew Clothing Christmas sales boosted by partnerships and partywear

Crew Clothing has hailed a “strong Christmas performance” thanks in part to partnerships with high street retailers and a return in demand for partywear. The British lifestyle brand reported a 15 percent increase in sales in the seven weeks to January 8. On a like-for-like basis, sales rose 9 percent. “Despite the challenging sector backdrop,...

Report

Crew Clothing owner Brigadier reportedly mulling Joules takeover

Crew Clothing owner Brigadier Acquisition Company Limited is reportedly considering making a takeover bid for embattled British fashion retailer Joules. Brigadier joins a growing line-up of other businesses reportedly interested in Joules, including Whistles owner TFG, Next, Frasers Group, and Marks & Spencer. Joules collapsed into...

Fashion

Crew Clothing partners with Rugbytots

British fashion and sportswear brand Crew Clothing has announced an official partnership with Rugbytots, which provides a safe and inspiring space for children to play rugby together from as young as two years old. As part of the deal, Crew Clothing has launched an official, licensed Rugbytots product range, featuring a selection of signature...

Fashion

Crew Clothing extends partnership with Williams Racing

Crew Clothing has announced the extension of its partnership with Williams Racing. The new multi-year agreement sees the brand stay on as the team’s official travel kit provider. It will remain in place alongside the brand’s other sponsorships such as Henley Royal Regatta, Exeter Chiefs, Lawn Tennis Association, Middlesex Cricket and the Legends...

ManagementFeatured

Crew Clothing turnover dropped 13 percent last year amid lockdowns

British lifestyle brand Crew Clothing has reported a 13 percent drop in turnover for the year to December 27 2020 as the pandemic took its toll on the business. The company’s turnover came in at 59.26 million pounds, down from the 67.88 million pounds it posted the year before. Crew Clothing said its e-commerce business performed “strongly” but...

Fashion

Crew Clothing launches Williams Racing licensed capsule collection

British lifestyle brand Crew Clothing is launching an official Williams Racing licensed capsule collection. Launching ahead of the Formula One season, the collection features track-inspired takes on Crew Clothing classics and features a selection of t-shirts, polos and rugby shirts available for men, women and kids. Inspiration for the designs...

Management

Crew Clothing posts 2 percent rise in annual turnover

For the year to October 2017, Crew Clothing said that the company’s turnover increased by 1 million pounds (1.2 million dollars) or 2 percent to 59.3 million pounds (75.5 million dollars). During the period, retail like-for-like sales improved 5 percent and ecommerce sales were up 12 percent. Commenting on the company’s performance, David...