DC Shoes news and archive

Authentic secures partnership for DC Shoes

Authentic Brands Group has announced a new partnership with footwear specialist BBC International for its skateboarding brand DC Shoes. Akin to similar third-party deals made for other Authentic-owned brands, the agreement will see BBC take on global design and sourcing for DC and its selection of footwear and snowboard boots, as well as the...

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Fashion

Authentic Brands Group partners with Warson Brands

Authentic Brands Group (Authentic), the global brand development, marketing and entertainment platform, has announced an expanded partnership with Warson Brands, a full-service provider of protective and safety technologies for its DC Shoes and Roxy occupational footwear. In a statement, Authentic said that Warson would be designing, developing...

Fashion

Fashion companies power Top 500 brands on YouTube

Nike, DC Shoes and Victoria’s Secret are among the top apparel companies on YouTube. In fact, together with the top companies in the strongest categories technology (Google, HTC, Sony) and automotive (Audi, BMW, Chevrolet), they represent more than half of the Top 500’s monthly views (442 million) according to the study “Top 500 Brands on...