End. news and archive

Adidas celebrates the Stan Smith in collaboration with End.

adidas and END. announce a collaboration centered on the adidas Stan Smith, marking the opening of a new dedicated adidas concept space within END. Milan. Designed exclusively for the store, the space features bespoke interiors – including warm wood veneer - and brings together product, spatial design, and visual material drawn from the Stan...

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End. creates chief product officer role, appoints luxury veteran

End. has named Martin Wieczorek as chief product officer, a newly created role for the British luxury streetwear retailer. Wieczorek announced his appointment on LinkedIn, where he noted that the new title comes after months of collaborating with End. as a consultant. “It’s been inspiring to work with such a dynamic team and a brand that...

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End. appoints former Trussardi and Givenchy CEO to helm

End. has announced new leadership. The Newcastle-born streetwear retailer has appointed Sebastian Suhl as its new chief executive officer. He will succeed Parker Gunderson, who stepped down from the helm position on May 1. Suhl was appointed after what the company said was a “comprehensive global search”, with his role being “unanimously...

FashionPress Release

END. x Lacoste unveil debut 'Arcade' collaboration: A nostalgic tribute to 90s racing culture and British seaside charm

Today, global retailer END. kicks off the next chapter of its 20th anniversary with a debut collaboration with iconic French Fashion-Sport House Lacoste, unveiling an 8-piece capsule collection inspired by the golden era of 90’s arcade racing, the nostalgic charm of seaside amusements and the timeless style of the British seaside. The unique...

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Business

End. swings to loss in 2024 as it undergoes restructuring

The holding company of End., Ashworth & Parker, has posted the results of the British streetwear retailer’s financial year ended 31 March 2024. During this time, the company said that the retail landscape had “remained challenging as macroeconomic pressures persisted both in the UK and abroad”. It could be this that caused the company to slip...

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End Clothing taken over by Apollo as part of recapitalisation plans

End Clothing has switched hands as part of an agreement by the retailer’s lenders and shareholders to recapitalise the business. It has been reported that private equity firm Apollo has taken over the company as End Clothing looks to reduce its debt. This is according to Drapers, to which End Clothing’s chief executive officer, Parker Gunderson,...

Retail|In Pictures

Skims Mens arrives in London at End.

Kim Kardashian’s shapewear and swimwear brand Skims, which expanded into menswear in October 2023, has launched its first UK retail space for its Skims Mens line with a pop-up in End.’s flagship in London. The Skims Mens pop-up is positioned on End.’s first floor and allows British consumers to shop the menswear label’s best-selling underwear...

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End. appoints Steve Crease as new COO

Streetwear retailer End. has appointed Yoox Net-a-Porter (YNAP) veteran Steve Crease as its new chief operating officer. Crease served at the luxury retail group for over 20 years in a variety of increasingly senior positions, the most recent being global director of operations for the luxury division, a role he held for over seven years. Other...

Fashion

Adidas and End to drop exclusive Velosamba sneaker pack

Adidas teamed up with the online fashion and streetwear retailer End to launch a cycling themed Velosamba sneaker collection, under the name ‘Social Cycling’. The shoe will come in two colourways which are inspired by coffee and beer, “two classic pit stops for any seasoned cyclist”, as explained in the release. While one pair contains whites...

Retail|In Pictures

British retailer End. opens first international store

Luxury British retailer End., which has been expanding its physical retail footprint across the UK with recent openings in Manchester, Newcastle and Glasgow, has unveiled its first international store in Milan. End. Milano, located at Via Mercanti 21 in the “cultural heart of Milan” is described by the brand as its most ambitious concept to...

Retail|In Pictures

End. opens first dedicated women’s store in Newcastle upon Tyne

Luxury retailer End. have opened its first dedicated womenswear store in Newcastle upon Tyne, UK, as part of its continued physical retail expansion that has included recent openings in Manchester, Newcastle and Glasgow. End. Women occupies the brand’s former location on Grainger Street and showcases a revamped store that blends End.’s signature...

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End. appoints Nick Bailey as chief operating officer

End. has announced the appointment of Nick Bailey as the company’s new chief operating officer. The addition comes as part of the luxury streetwear brand’s strategy to build on its strategic leadership capabilities to support its growth plans. Bailey’s appointment follows the recent announcement that Parker Gundersen will be joining the retailer...