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Shirt specialist Eton takes the next step in its omnichannel journey - launching endless aisle in retail partner stores

Through its digital, web-based application endless aisle, Eton can now give customers access to its full product selection via their retail partners’ stores - removing all barriers imposed by space or storage limitations. The application has been in a testing phase at Eton brand stores since 2020 and has now been developed for implementation...

May 26, 2021