Finisterre news and archive

Best of 2025: The year in interviews

2025 has been a busy period for the industry, with leadership overhauls, retail expansions and international growth reflecting a dynamic market. To get insight into this continuous evolution, FashionUnited spent the year catching up with business leaders, founders and more. Here are some of the best interviews of the year: Priya Downes, Nudea...

Retail|In Pictures

Finisterre links with Selfridges to reach a wider audience

Cornish cold-water surf brand Finisterre has opened a dedicated menswear pop-up within Selfridges London, which will run until Christmas, as it looks to bring its sustainable approach to fashion and accessories to a wider retail audience. The Finisterre pop-up will run from October 6 to December 21 and is located on the first floor of the luxury...

Featured

Fashion |Interview

Finisterre elevates womenswear offering in collaboration with Amy Powney

Cornish-born sustainable clothing and accessories brand Finisterre, known for its cold-water surf and coastal lifestyle offering, has unveiled a limited-edition womenswear capsule collection, designed in collaboration with acclaimed designer and environmental activist Amy Powney. The collection with Powney, who stepped down from British...

Fashion

Finisterre launches first product made from recycled wetsuits

Cornish outdoor apparel brand Finisterre has launched the ‘From Wetsuits’ changing mat, its first-ever product made from recycled wetsuits, showcasing a breakthrough in circular design. The changing mat is designed to carry wet gear and function as a durable changing mat and represents a significant step forward in addressing one of the surf...

Retail

Finisterre continues retail footprint expansion in the UK

Cornish-born sustainable clothing and accessories brand Finisterre is expanding its retail footprint this year with three new stores across the UK. This spring, Finisterre will add stores in Cambridge, Cardiff and Poole, following a landmark 2024, where the brand launched its new London flagship, which was 80 percent larger than its previous...

Featured

Retail|In Pictures

Finisterre opens first US retail location with Maine Surfers Union

UK-based B-Corp brand Finisterre, known for its cold-water sustainable surf and outdoor apparel, has opened its first-ever North American retail storefront in partnership with Maine Surfers Union in Portland, Maine. Situated in the heart of Portland’s Old Port shopping district and a short distance from Maine’s coastline at 15 Free Street, the...

Featured

Retail|In Pictures

Finisterre opens largest store to-date in London

Cornwall-based sustainable surfing and outdoor B-Corp brand Finisterre, founded by British surfer Tom Kay in 2003, has relocated and upsized its London store in Covent Garden to open its largest retail space to date, building on its continual growth in the UK. The new 2,702 square foot London flagship at 47-49 Neal Street is 80 percent bigger...

Featured

Fashion

Finisterre partners with Circular Flow on neoprene regeneration scheme

Sustainable outdoor and surf brand Finisterre is teaming up with Circular Flow, which has devised the world’s first closed-loop neoprene regeneration scheme to recycle wetsuits into new neoprene products. Finisterre states that the manufacturing process of wetsuits and other neoprene products is toxic, as finite rubber and limestone create...

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Report

B-Corp outerwear brand Finisterre raises 4.5 million pounds in crowdfunding

British outerwear and surf brand Finisterre has raised 4.5 million pounds in a second crowdfunding campaign. The proceeds of the campaign, which was launched on May 24 and attracted 3,000 investors, will be used to drive online growth, open new stores, enter international markets, and invest in people and products. Founder Tom Kay said in a...

Fashion |In Pictures

Finisterre unveils first timepiece in collaboration with Timex

Cornish-based outdoor brand Finisterre has teamed up with American watchmaker Timex to release its first-ever timepiece, designed for durability at sea. The Timex + Finisterre Tide Watch is limited to 400 pieces and features a unique tide tracking function that counts down to low or high tide and a two-tone strap made from an innovative yarn...

Fashion

Finisterre to turn Black Friday blue with Finisterre Foundation launch

Sustainable outdoor brand Finisterre is shunning the biggest sales event of the year, Black Friday, to support equal access to the ocean for everyone with the launch of its Finisterre Foundation Community Interest Company. By turning Black Friday blue, Finisterre states that it will be able to make a “real difference” to help fund schemes such...

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Fashion

Blundstone and Finisterre launch vegan boot

Australian footwear brand Blundstone is launching its first-ever fully vegan boot in collaboration with British B Corp surfwear brand Finisterre. The Blundstone + Finisterre collaborative vegan boot launches on November 2 and is inspired by the brand’s shared coastal wilderness landscapes, from Finisterre’s clifftop workshop in Cornwall to...