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Fashion Partner Content

The art of denim design: How GANG creates its jeans collections

Denim – a fabric that has formed the backbone of the fashion world for decades and yet never loses its appeal. At GANG, everything revolves around this versatile companion. But how does the German fashion label with Italian roots manage to constantly breathe new life into this material? Under the creative direction of Yvonne Weitl, GANG doesn't...

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Fashion Partner Content

'Fashion is emotion': 30 years of GANG and the Chini family's passion

Denim is more than just a fabric—it's a way of life that has defined GANG for three decades. Founded by Roberto Chini, an Italian visionary with relentless drive, the German denim label has become a staple in the denim industry. The involvement of his daughters in the business underscores the importance of family, as they work together to bring...

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Fashion Partner Content

GANG continues to rely on a successful semi-tailored collection

In addition to denim, the brand has much more to offer - understatement irresistible charm. She is addressed directly: the woman who dares. The customer who is in no Want to leave it in the drawer. And the brand recognized that. GANG presents a collection characterized by extremely relaxed, feminine silhouettes and a successful symbiosis of...

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