Grain de Malice news and archive

French retailer Grain de Malice focuses on Spain, seeking local partners to enter the country

Madrid – The Spanish retail scene continues to attract interest from international groups, firms and chains, including French brand Grain de Malice. The fashion label, specialising in womenswear and accessories, has now focused on Spain as a first and decisive step in its internationalisation journey. It is currently seeking its first local...

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French brand Grain de Malice reportedly looking to enter Spain with franchise model

French womenswear prêt-à-porter brand Grain de Malice is exploring its entry into the Spanish market. This will be through a franchise-based expansion model and the search for a local operator. The brand already reaches Spain indirectly through its digital channel, with a presence on platforms like Zalando. The company, which specialises in...