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Fashion |INTERVIEW

Magdalena Schaffrin: "The new concept of quality includes sustainability"

Magdalena Schaffrin is one of Germany's most important sustainability agents. In 2009, she founded the Green Showroom together with Jana Keller, which presented sustainable fashion at Berlin Fashion Week. This year, the Neonyt trade fair, which Schaffrin is the creative director of, took place for the first time under the umbrella of Messe...

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Fashion

Berlin: Fashion Week success story

When the final curtain of the Mercedes-Benz Fashion Week came down in the sold out tent at Branderburger Tor under the roaring applause of the audience last Saturday, everyone agreed: the fashion metropolis Berlin has made another giant leap forward. On the days leading up to the event, thousands of trade visitors from all over the world...

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