Webinar: Communicating Sustainability: How? by WHITE MILANO
In this Webinar, Matteo Ward - CEO & Co-founder WRÅD - speaks with journalist Chiara Tronville, Communication Designer Federico Biserni and Fashion Reporter Valeria Oppenheimer about sustainability in the fashion industry. Watch the video below. Video: WHITE SHOW via Vimeo
Mar 26, 2021
42 percent of companies exaggerate sustainability claims, says new report
The European Commission (EC) is cracking down on greenwashing and companies who wildly “exaggerate” their sustainability credentials. In a report released last week, the EC says a sweep of websites analysed green online claims from various business sectors such as garments and fashion, cosmetics and household equipment. National consumer...
Feb 2, 2021
Just one fifth of shoppers trust brands’ sustainability claims
While over half of UK consumers (53 percent) believe brands have the power to change the garment industry for the better, just one fifth trust the sustainability claims made by brands, new research suggests. A massive 83 percent of consumers would be more likely to trust the sustainability credentials of a product if it had been verified by a...
Oct 2, 2020
Sustainable fashion: green in the gray area
Sustainability is en vogue in the fashion industry, but it often raises more questions than it answers. What we need is a change in the system. For years, the number of fashion companies that manufacture their products sustainably has been increasing, as have the sales of fast fashion suppliers and the amount of textiles purchased - a...
Apr 24, 2020
(Re)defining sustainability: Closing the loop & Slow Fashion
London - Once seen as a niche part of the fashion industry, being eco-conscious has rapidly become one of the hottest 'topics' of our time. From luxury fashion houses to fast-fashion retailers, and everything in between - more and more fashion companies are responding to mounting consumer interest and 'going green.' However, in spite of all the...
May 11, 2016