Haelixa news and archive

Petri Alava joins Haelixa's board to support growth

Haelixa, the Swiss pioneer in DNA-based traceability and product authentication, has announced that Petri Alava, founder and former chief executive of Infinited Fiber Company, has joined its board of directors to reinforce the company’s next phase of growth. Alava led Infinited Fiber Company through a decade-long journey from breakthrough...

Member

Business

Haelixa raises 2 million euros to scale DNA-based traceability

Swiss-based tech firm Haelixa, which offers DNA-based product traceability, has raised 2 million euros in a pre-series A investment round to support international scale and its long-term strategic growth. The round was led by existing backers Verve Ventures and Zurich Kantonalbank, with participation from impact-focused investor 212 NexT Fund....

Featured

Fashion

Haelixa and New Focus Textiles deliver forensic proof of recycled cotton

In what could be a turning point for transparency in the recycled materials market, Swiss traceability firm Haelixa has teamed up with New Focus Textiles to embed forensic-level proof of recycled cotton across the latter’s textile-to-textile (T2T) operations. The move reflects a growing recognition in fashion: recycled claims are only as strong...

Member

Business

Soorty and Haelixa expand DNA-backed traceability partnership

Soorty, one of Pakistan’s largest vertically integrated denim manufacturers, is expanding its partnership with Swiss traceability pioneer Haelixa to strengthen circularity and transparency in global denim supply chains. As global regulations tighten around greenwashing and unverified sustainability claims, Soorty and Haelixa are looking to...

FeaturedMember

Business

TrusTrace launches traceability ecosystem to improve fashion industry transparency

Supply chain solutions provider TrusTrace is forming a coalition of industry players to launch a traceability ecosystem to develop holistic solutions to some of the fashion industry’s biggest traceability and transparency challenges. The new traceability ecosystem aims to accelerate sustainable transformation within the fashion industry by...