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Inditex shares reach new all-time high amid strategic buyback and super bowl visibility

Madrid – The Spanish group's main chain made headlines worldwide last week for its high-profile collaboration with Bad Bunny at the Super Bowl. The Puerto Rican artist was crowned the artist with the “greatest impact” in the history of the sporting event. It is now essential to examine how investors and the market have valued this impact....

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Business

Inditex-backed Epoch Biodesign partners with Invista for recycled nylon 6,6

Madrid – British biotechnology company Epoch Biodesign, specialising in the enzymatic recycling of petroleum-derived plastic and textile waste, has signed a memorandum of understanding with Invista, one of the world's largest producers of nylon 6,6 and polypropylene and their derivatives. Primary goal of this alliance is to advance global...

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Business

Bad Bunny and Zara dethrone Rihanna to become artist with greatest impact in Super Bowl history

There is currently no space, physical or virtual, worldwide where the historic performance of Puerto Rican singer Bad Bunny during the 2026 Super Bowl halftime show is not being discussed. What might seem like a personal impression is, in fact, a confirmed reality. The initial economic analyses of the singer's performance last Sunday at Levi's...

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Culture

From high street to halftime: Bad Bunny debuts custom Zara at Super Bowl 2026

Inditex has once again signaled that the United States is its most vital growth frontier. During Super Bowl LX on February 8, 2026, the group’s flagship brand, Zara, took center stage before an audience of millions, dressing halftime headliner Bad Bunny. The appearance marks a historic marketing milestone for the Spanish retailer, aligning it...

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Fashion

Vegan fashion: Certifications, market data, and guides to decluttering

The vegan fashion market is a niche but increasingly important sector, driven by the demand for cruelty-free products. According to data from the American research company Market.Us, the global vegan fashion market is projected to reach approximately 1,281.2 billion dollars by 2034. This is up from 556.3 billion dollars in 2024. This growth...

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Fashion |Opinion

Small batch, big numbers: When fashion marketing meets production reality

In fashion, moments of unintended transparency, a back-end inventory number accidentally exposed, a production document leaked, a “limited” capsule that seems available forever, often illuminate the gap between how brands describe themselves and how they actually operate. These moments are revealing not because they expose wrongdoing, but...

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Business

Bershka to open first US stores in 2026 as Inditex deepens American push

Inditex has confirmed that Bershka will open its first physical stores in the US in 2026, marking a significant step in the group’s long-term expansion strategy in the market. The announcement was made alongside the presentation of Inditex’s results for the third quarter of fiscal year 2025. The launch will make Bershka the third Inditex brand...

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Inditex shares hit record high as investor confidence strengthens

Inditex, the Spanish fashion group behind brands including Zara and Massimo Dutti, hit a new all-time high on Thursday, surpassing the record set in December last year and underlining the strong momentum behind the company. The stock climbed to as much as 56.38 euro per share, buoyed by better-than-expected quarterly results and growing...

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Inditex revives growth as net profit jumps 8.9 percent

Madrid – Inditex group, the owner of fashion brands including Zara, Bershka, Massimo Dutti, Pull&Bear and Oysho, has reported its results for the third quarter of the 2025 fiscal year. During the three-month period ending October 31, the company managed to revive growth to the highest rate of the current financial year despite the ongoing impact...

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Inditex clothing reappears in Russia: permissiveness, stock mismanagement or smuggling?

Madrid – The Spanish fashion multinational is set to present the results for the third quarter of its current 2025 fiscal year this Wednesday, December 3. However, a negative news story regarding both image and operational implications has taken centre stage. This concerns the sale of garments from its Zara, Oysho, Pull&Bear, Bershka,...

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US company Alpha Modus sues Inditex for patent infringement

Madrid – US-based Alpha Modus, a company specialising in the development of technological solutions for retail, has filed a lawsuit against Spanish fashion multinational Inditex for patent infringement. Alpha Modus argues that the owner of chains such as Zara, Massimo Dutti and Bershka has violated its intellectual and industrial property. This...

Fashion

Zara confirms “fashion house” strategy through collaboration with Ludovic de Saint Sernin

Zara has announced the development and upcoming launch of a capsule collection designed by the celebrated young French fashion designer Ludovic de Saint Sernin. Through this global project, the flagship of the Spanish fashion group Inditex takes another step in its strategy. The goal is to transform from a clothing brand into a “fashion house”...