Resale marketplace Ebay has announced the extension of its partnership with ITV’s Love Island to bring its sponsorship of the reality show to a new All Stars season. The move expands on the already established relationship between Ebay and Love Island, which had initially been introduced in early 2022 with the platform beginning to supply...
Dec 21, 2023
In an expansion of their ongoing partnership, British broadcasting network ITV has announced that Ebay will now be the new headline sponsor of its reality show Love Island. Through the sponsorship, Ebay is looking to broaden its reach with the programme’s viewership – primarily an audience of 18 to 34 year olds – while showcasing its pre-loved...
May 16, 2023
Just two weeks after it struck up a multi-faceted deal with Channel 4, secondhand marketplace Vinted has now announced another television-based partnership with broadcasting network ITV. The deal will see the company become This Morning’s new pre-loved fashion partner, sponsoring the daytime programme’s fashion segment through the use of 10 inch...
Apr 20, 2023
Woo, a brand backed by the UK’s broadcasting television network ITV, has launched a new “mood-led” marketplace centred around the subculture of wellness. The platform features a curation of both new and pre-loved products that have a lateral take on wellness, with categories including beauty and fashion, homeware and tech and lifestyle and art....
Nov 8, 2022