Kent and curwen news and archive

LFW: Kent & Curwen redefining British preppy style

Kent & Curwen, the menswear heritage brand that started out making Eton school ties, is banking on preppy style becoming the new streetwear as it looks to reposition itself as the British answer to Polo Ralph Lauren. Established in 1926, the brand began as a maker of club and college ties for Oxford and Cambridge universities and creating sports...

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Management

Trinity Limited, owner of Gieves & Hawkes, reportedly falls into liquidation

Chinese fashion group Trinity Limited has reportedly been placed into liquidation after it failed to find a buyer for Savile Row’s Gieves & Hawkes. The 250-year-old British tailor could face consignment, alongside sibling brands Kent & Curwen and Cerutti, following Trinity’s appointment of FTI Consulting and R&H Services as joint liquidators. A...

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Fashion

David Beckham signs deal with Kent and Curwen

London - British menswear brand Kent and Curwen, part of the Trinity Limited group, has signed a deal with David Beckham, which will see the retired football star designing his own line as well as promoting the brand oversees and to expand its appeal to a younger customer. The deal marks the first byproduct since the formation of Global Brands...