Kent & Curwen news and archive

A Century of Britishness: How Daniel Kearns is modernising Kent&Curwen

British heritage brand Kent&Curwen, established in 1926, has come a long way from creating ties for Oxford and Cambridge universities and inventing the first cricket jumper, to become synonymous with collegiate and sporting styles, blending British tradition with a "rebellious spirit” under the creative leadership of Daniel Kearns. 2026 marks...

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LFW: Kent & Curwen redefining British preppy style

Kent & Curwen, the menswear heritage brand that started out making Eton school ties, is banking on preppy style becoming the new streetwear as it looks to reposition itself as the British answer to Polo Ralph Lauren. Established in 1926, the brand began as a maker of club and college ties for Oxford and Cambridge universities and creating sports...

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Simon Spurr exits role at Gieves & Hawkes

London - Six months after Simon Spurr's appointment at Gieves & Hawkes as creative director comes news of his departure. The designer has exited his role at the British fashion label prior to revealing his first collection, which was slated for debut during London Collections: Men, spring/summer 2017. Spurr was first named creative director of...

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Kent & Curwen announces new creative director

New York - Kent & Curwen, the British men's clothing line made popular thanks to David Beckham, has announced that a new creative director will be taking over the design reins at the brand. Daniel Kearns will be taking charge of the creative direction at the Trinity International Brands Ltd. owned brand. At 40-years-old, Kearns has built up a...

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David Beckham signs deal with Kent and Curwen

London - British menswear brand Kent and Curwen, part of the Trinity Limited group, has signed a deal with David Beckham, which will see the retired football star designing his own line as well as promoting the brand oversees and to expand its appeal to a younger customer. The deal marks the first byproduct since the formation of Global Brands...

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Kent & Curwen names new creative director

British heritage brand has appointed Simon Spur as creative director and senior vice president, following the departure of Michael Sondag who left the company earlier this month. Spurr will oversee product design, store development and marketing at the menswear brand with immediate effect. "I am very excited to join Kent & Curwen and be part of...

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Kent & Curwen to launch in the US

British heritage brand Kent & Curwen has signed a licensing deal with Hong Kong-based supplier and distributor Li & Fung to launch in America. Trinity International, a division of the Fung Group, which also looks after Gieves & Hawkes, will act as the licensor and the brand will use Li & Fung’s existing distribution platform to enter the...