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Fashion

A new brand from Japan defines luxury through scarcity

Scarcity is paramount to luxury fashion, a powerful driver for brands like Hermès, where five-figure handbags can only be acquired by joining a waiting list. When things are unavailable “we need to fight harder to get them,” Kelly Goldsmith, a behavioral scientist and associate professor of marketing at Vanderbilt University whose research...

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FeaturedMember
Fashion

Uniqlo and Jil Sander renew partnership for new collaboration

Uniqlo has revived its collaboration with German designer Jil Sander, as stated in the press release. First launched in 2009, it ran for just two years when the partnership ended in 2011. Ms Sander, who exited the brand she founded in 1968 for a third time in 2013, has remained largely out of fashion’s view in her hometown Hamburg. Known for her...

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Business

J Quality logo guarantees "made in Japan" quality for apparel

In a push to support clothes that were made in Japan, the Japanese garment industry supported by the Japan Fashion Industry Council, has introduced a new certification system called J Quality for clothes. To qualify, a product's entire manufacturing process (except the production of the raw materials) - from weaving textiles, knitting, dyeing...

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