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Fashion retailers see 37 percent YoY jump in mobile sales

New York – The last Optimove Retail Pulse reveals that fashion retailers globally saw a 37 percent year-on-year increase in mobile shopping (2017 vs 2018.) In December 2018 alone, fashion merchants enjoyed a 55 percent YoY increase of mobile orders. Equally on the rise is are average order values for fashion merchants. To this point, Optimove's...

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Retail

YNAP predicts mobile sales to overtake desktop during Cyber Weekend

London - Yoox Net-a-Porter Group is preparing for record sales this Cyber Weekend, starting tomorrow with Black Friday and ending Cyber Monday. YNAP expects sales made via mobile devices to overtake those made on desktop, a first for the luxury group. YNAP expects to receive one order nearly every second this Monday, with more than one in two...

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