New Optimist news and archive

Reclaiming control: how The Fashion People helps fashion brands understand their resale market

While the fashion industry ignored resale for years, the playing field has been radically disrupted by the arrival of external tech platforms. As brands focused on the front end of their sales, players like Vinted built a parallel economic ecosystem that operates entirely outside the control of the original brand owners. Dias Nurlanov, CEO of...

Schools

Dutch clothing brand New Optimist introduces vocational courses

At Dutch clothing brand New Optimist, the first batch of practical training at the vocational (MBO-1) level started last week. The company had always had a social workplace in Zaandam, near Amsterdam, but wanted to bring that aspect of the business closer and expand it. Every six months, five to seven students will now be prepared for the...