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FashionPress Release

NFTs: luxury retail’s new frontier

Luxury lawyers Maria Luigia Franceschelli and Ghada Qaisi Audi examine the viability of digital and ‘phygital’ asset strategies in an evolving luxury world. NFTs have triggered tremendous interest among brands for the past few years. The concept of owning a digital object that can be sold, traded or taken somewhere else was not possible before...

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Business |Interview Featured

Chapter 2’s Kenneth Loo on what to expect from fashion tech in 2024

“I can see aspects of how we’re going to implement technology to allow us to fix what I think we can all agree on as those in the fashion industry is a pretty broken system,” Kenneth Loo said in a conversation with FashionUnited on the future possibilities of Web3 and emerging tech. Through such systems, the co-founder and chief executive of the...

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