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SchoolsPress Release

O’Neill and London College of Fashion challenge the new generation of designers to give a second life to pre-owned garments

The Northern Californian surf brand O’Neill has teamed up with students from the BA (Hons) Fashion Sportswear program at London College of Fashion (LCF) for a project focused on giving second life to pre-owned garments and pre-used surf products. O'Neill invited LCF students to experiment with fabrics and materials reflecting O'Neill's heritage...

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Fashion |EXCLUSIVE Featured

Denim board shorts: O’Neill & ISKO 'suffer from pioneer syndrome’

Amsterdam - Up until recently, the combination of denim and the ocean was impossible to imagine. No one in their right mind would go swimming in a pair of denim jeans (unless they are looking to break-in a pair of virgin jeans) as once they become wet, they become extremely heavy and stiff and take hours to dry. “Surfers love denim, but we could...

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