Oiselle news and archive

Oiselle names Arielle Knutson as chief executive

Women’s running brand Oiselle has appointed Arielle Knutson as its new chief executive. Knutson, who has a background in active lifestyle, outdoors and consumer packaged goods brands, joins the female-led running brand from sports hydration brand Nuun, where she served as vice president of marketing. She takes over from interim chief executive...

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Running brands Janji and Oiselle to merge

Independent running apparel brands, Boston-based Janji and Seattle-based female-led Oiselle are merging in a “partnership of equals” to build a bigger community in the running industry. The “collaborative partnership,” facilitated by Digsbury Ventures, will see both brands continuing to operate as sole entities, while leveraging resources to...