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Puma to host an immerse brand space at Paris Men’s Fashion Week

Sportswear brand Puma is heading to Paris Men’s Fashion Week to host an immersive brand space featuring product previews and collector-led exhibitions. In a statement, Puma said the four-day activation in Paris would be in homage to “the world of Mostro, with monstrous design elements throughout,” featuring seasonal previews, including the Puma...

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Willy Chavarria and S.S Daley to make Paris Fashion Week Men’s debuts

New York-based fashion designer Willy Chavarria will make his Paris Men’s Fashion Week debut in January, as the Fédération de la Haute Couture et de la Mode announces the autumn/winter 2025 provisional schedule. Chavarria’s shift to the Paris calendar highlights a shift in his business to support the brand’s increasing global reach and will be...

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