Personalization news and archive

6 Takeaways for Retailers to Achieve a Winning Holiday Season

The kick-off for the holiday shopping season has begun, with Black Friday well underway and Cyber Monday just around the corner. As shoppers across the nation get into the festive season and begin the hunt for the perfect gifts for their loved ones, one key message emerges. While it’s not secret that shoppers receive countless marketing...

Retail

Saks Fifth Avenue unveils new, AI-driven personalized homepage

Saks Global, the multibranded retailer that owns Saks Fifth Avenue, Neiman Maruc, and Bergdorf Goodman, has unveiled a new personalised homepage for Saks Fifth Avenue online and mobile app. Gradually rolled out from 5 percent of all its ecommerce traffic, the company released the change to all visitors, directing 100 percent of its Saks.com...

Fashion Partner Content

Gerber Empowers Personalization, Showing Game-Changing, End-to-End Solutions with a Factory of the Future at Texprocess

Unique integration from design to print to cut to finish From fashion to furniture and transportation interiors to industrial textiles, speed has become the new normal and personalization has become a consumer’s expectation. By definition trends are always changing, but today the pace of what’s trending is accelerating. In order for companies to...