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Retail|INTERACTIVE

In pictures: Germany's latest high-tech shopping experience

Nothing less than creating a "radically" new shopping experience was the goal behind online fashion retailer Bonprix's new pilot store. Want to order your size into the fitting room via smartphone or have tags that change prices in real time along with the ones in the online shop? The store of the subsidiary of Germany’s mail order company Otto...

Feb 13, 2019

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