Pinterest news and archive

Pinterest launches shoppable print magazine with Real Simple

Social media platform Pinterest and Real Simple magazine have joined forces to create a shoppable issue named "Best & Brightest." The collaboration features over 120 curated products, with QR codes embedded in each magazine segment that lead readers to corresponding Pinterest boards, where articles can be purchased. The issue launched on...

Business

Pinterest working on ‘body type’ tech

Social media platform Pinterest has said that it is working on “body type technology” that would allow users to refine their searches for women’s fashion and wedding ideas based on different body types. The tech builds on similar tools introduced for hair patterns and skin tones, all of which contribute to the platform’s efforts to form a more...

Culture

Pinterest UK teams up with V&A on video series

Visual inspiration platform Pinterest is partnering with London’s Victoria & Albert Museum (V&A) to bring the museum’s sold-out ‘Gabrielle Chanel. Fashion Manifesto’ exhibition to life digitally. The exclusive partnership will see Pinterest hosting a series of four videos on their Pinterest profile showcasing the exhibition’s key themes,...

Fashion Featured

Bows, Grandpas and Jazz: Pinterest predicts 2024 trends

2024 has officially kicked off, and with it comes the latest Pinterest Predicts report, through which the image-based social media platform looks ahead to trends that it believes will rule the site, and consumer interests, in the coming year. Such trends, according to Pinterest, will be ruled by the overarching theme, ‘Make it Big’, which is...

Fashion Featured

Pinterest announces trend predictions for 2024

As the latest trends seem to move a million miles per minute, Pinterest stays ahead of the curve—the lifestyle tech company just revealed its predictions for 2024 trends across beauty, fashion, and more. Based on an analysis of various search algorithms generated by visitors on the platform, Pinterest’s near-500 million users provide insights on...

Fashion

Anthropologie partners with Pinterest on shoppable Holiday Showhouse

American fashion and lifestyle retailer Anthropologie has teamed up with social media platform Pinterest on a fully shoppable Holiday Showhouse in Brooklyn Heights, New York City, featuring seasonal furniture and decor from Anthropologie and Terrain. The Holiday Showhouse is open until October 15, and customers can make appointments to view the...

Fashion Featured

Pinterest launches inclusive body type technology

Pinterest has launched new industry-first body type technology to increase body representation on its social media platform for users living in the UK, Ireland, US, Canada, Australia and New Zealand, ahead of roll out to additional international markets. The first-of-its-kind body type technology will be part of Pinterest’s suite of inclusive AI...

Business

Condé Nast establishes global content partnership with Pinterest

Condé Nast Entertainment (CNE) and Pinterest have unveiled a new global content partnership with two of the media company’s brands, Vogue and Architectural Digest. The deal will see the two publications produce over 160 exclusive videos aligned with Pinterest’s key seasonal and cultural moments, beginning with Fashion Month in February and...

Fashion |Beauty Featured

Pinterest predicts consumer trends for 2023

Social media platform Pinterest is predicting that romcom core, airy styles, fringing and galactic fits will shape fashion trends in 2023, while for beauty, consumers will be opting for bright hair, micro makeovers, and crown care. Described as a “window into the future,” the ‘Pinterest Predicts 2023’ trend report analyses global search data...

Report

Pinterest appoints Bill Ready as new CEO

Social media platform Pinterest has announced the appointment of Bill Ready as its new chief executive officer and member of the board of directors, effective immediately. Its former CEO, president and co-founder Ben Silbermann has transitioned to the newly created role of executive chairman. “Building Pinterest with such a widely talented, kind...

Fashion

Pinterest launches first UK Creator Fund for under-represented creators

Social media network Pinterest has launched its Creator Fund in the UK to elevate under-represented creators, following the successful launch in the US last year. The Creator Fund aims to reduce barriers of entry for creators from historically marginalised communities, including Black, LGBTQIA+, Asian, Indigenous people, as well as people with...

BusinessFeatured

Pinterest acquires shopping platform The Yes

Pinterest has acquired The |Yes, an AI-powered shopping service focused on fashion, although terms of the deal were not disclosed. Pinterest has ambitious commercial shopping ambitions The Yes was founded by former Stitch Fix COO Julie Bornstein and co-founder, Amit Aggarwal, and is honed on providing users a personalised shopping feed whereby...