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Fashion

These are the fashion brands US teens are obsessed with

Nike is American teens’ brand of choice for both clothing and footwear, according to Piper Jaffray’s 36th semi-annual survey of US teens spending habits. However, the sportswear giant should keep an eye on Vans, as the brand from VF Corporation grew an impressive 800 points year-over-year, snatching the second place on the list of favorite...

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Fashion

Research shows teens love denim, Nike and YouTube

London - A biannual survey of teenage habits by investment firm Piper Jaffray has led to interesting research and analysis. The company this month completed its 32nd semi-annual Taking Stock With Teens research survey, which highlights spending trends and brand preferences amongst 10,000 teens across 46 U.S. states. Since the project began in...

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