Fast fashion e-tailer Shein is continuing to cement its brick and mortar strategy with the opening of its latest pop-up experience, set to take place from September 16 to 18 in London. Located in the city’s West End, the space will house a curated collection of the Chinese retailer’s seasonal lines, including wardrobe staples and partywear. In a...
Sep 2, 2022
Zero10, an augmented reality (AR) fashion platform, has revealed a new partnership with Crosby Studios which will see the duo collaborate on a pop-up store concept that brings together a physical and virtual retail experience. The store, located in New York’s Soho neighbourhood, will feature a five-piece virtual collection, available to purchase...
Aug 25, 2022
Uniqlo is set to open a new pop-up store in Warsaw’s Domy Towarowe Wars Sawa Junior this autumn, marking its first physical presence in Poland. The space will span 800 square metres, covering two floors, and will house a selection of women’s, men’s, kids and baby apparel. Despite the pop-up being its first physical opening, the company has been...
Streetwear brand Sprayground has opened its biggest pop-up shop to date in New York City’s Time Square, which will close with a catwalk show during New York Fashion Week in September. The pop-up, housed in the centre of Times Square, is open until September 5 and offers customers an immersive time travel experience featuring its ‘back to school’...
Aug 16, 2022
Apparel Group’s sustainable fashion and athleisure brand F5 Global, founded by teenager Sarisha Ved, is to open its first-ever international pop-up in London this month. F5 Global will host a pop-up at 58 Oxford Street in London from August 22 to 28 showcasing its signature sustainable athleisure collection for adults and kids to the UK market....
Berlin's luxury shopping mile, the Kurfürstendamm, begins at Breitscheidplatz and becomes increasingly exclusive the further one walks towards the west. However, going west past Gucci, Chanel, and Hermès this August, you'll find the very opposite end of the price and quality scale: Shein. The Chinese ultra-fast fashion company has opened a...
Aug 12, 2022
The Crown Estate has teamed up with independent designer concept store Lone Design Club to open a sustainability-focused pop-up store on London’s Regent Street. The pop-up, named The Conscious Edit, will shine a spotlight on emerging brands, companies, and individuals “working hard towards a more sustainable future”. It will bring together “...
Aug 10, 2022
Parisian brand Casablanca has opened an aviation-inspired pop-up housed within The Selfridges Corner shop and taken over three of the department store’s main window displays. The ‘Casa Airways’ pop-up showcases an exclusive 45-piece capsule collection, featuring limited-edition azure hued bikinis, beach towels, silk scarves, graphic T-shirts,...
Aug 9, 2022
Japanese retailer GU has announced it will be opening its first store in the US, set to launch autumn 2022. The pop-up store will be located in Soho, New York, and will mark the brand’s first Western launch outside of Asia, coming as part of its further business expansion. Featured in the store will be a lineup of “on-trend” clothing and...
Aug 5, 2022
Brazilian fashion and lifestyle brand Farm Rio has launched its first physical space in London with a pop-up store in department store Liberty. The opening is a continuation of Farm Rio’s global expansion strategy and follows its takeover at Paris’ Le Bon Marché. Its UK pop-up in Liberty is open until August 8 and aims to showcase the brand’s...
Jul 4, 2022
French luxury fashion house Chanel has opened a pop-up boutique in East Hampton, New York for the summer, which has been reimagined as a “Parisian summer fantasy”. The 2,500-square-foot store, located at 26 Newtown Lane, has been designed in a traditional, grey-shingled Hamptons style. It spans two floors, offering bags, small leather goods,...
Jun 28, 2022
British make-up artist Isamaya Ffrench is launching a pop-up experience in London to celebrate the launch of her eponymous beauty brand, Isamaya and its debut capsule collection. The pop-up, opening on July 1, will be located at 15 Bateman Street in Soho, London, and will feature the brand's high-anticipated debut ‘Industrial’ collection ahead...
Jun 22, 2022
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