Prada to host simultaneous runway shows in Milan and Shanghai
Why host one catwalk presentation when there could be two? Instead of livestreaming one show to the world, Prada is hosting dual runway presentations, to be simultaneously executed in Milan and Shanghai during Milan Fashion Week. Prada’s Spring Summer 2022 collection, designed in tandem by co-creative directors Miuccia Prada and Raf Simons, will...
Sep 17, 2021
Gucci is the most popular designer shoe brand in Europe
Gucci is Europe’s most popular shoe brand, with 215,000 searches according to research from footwear health experts FootActive. From a list of top ten brands, Gucci was the most popular shoe brand across 31 countries including France, Russia and Spain. In the United Kingdom, the most popular shoe brand is Valentino Shoes with 12,000 searches....
Sep 3, 2021
Gucci is the most bought and sold luxury brand in 2021, according to TheRealReal
The RealReal, the world’s largest online marketplace for pre-owned luxury goods, said Gucci is the most bought and sold brand, according to its latest 2021 Luxury Resale Report. The report charts the current state of luxury resale, including the pandemic’s lasting impact on how people are buying and selling, based on the behaviors of The...
Aug 27, 2021
Prada requiring proof of vaccination for Italian facilities
Prada has no intention of compromising the health and safety of their employees. The company has said they will be requiring proof of COVID-19 vaccination or recovery from the virus to access their Italian facilities. The news was reported by WWD. Beginning September 6, Prada will be requiring the Green Pass (a European certification for...
Aug 26, 2021
Prada Outdoor brings its ‘Mountain’ experience to Stockholm
Prada is set to open a new pop-up in the centre of Stockholm in a continuation of its Prada Outdoor concept currently taking place in cities and Prada stores across the world. The pop-up store will be located at Norrmalmstorg 1 in the heart of Stockholm and is to be entirely dedicated to mountain-wear and related sports attire. The store...
Aug 26, 2021
Fashion's next big thing? The luxury pet market
With 88 million households in Europe owning a pet it is no wonder luxury brands are targeting the upper echelon of the market to sell high-end accessories and haute couture pet wear. Gucci, Prada, Versace, Missoni, Louis Vuitton, Ralph Lauren, Hermes, most catwalk houses will allocate a small collection to man’s four-legged friend. Some even...
Aug 3, 2021
Prada reports strong H1 sales, swings to profit
Prada has reported a 60 percent increase in sales at constant exchange rates in the first half of the year in what is the latest sign of the luxury industry’s recovery. In the six months to June 30, the Italian fashion house reported revenue of 1.5 billion euros, compared to 938 million euros last year when the company was hit hard by...
Jul 30, 2021
Video: Prada SS22 menswear collection
In this video, Italian luxury fashion house Prada has presented its SS22 collection at Milan Men's Fashion Week (MFW). Watch the video below. Video: Prada via YouTube
Jul 13, 2021
Prada and Ermenegildo Zegna buy Filati Biagioli Modesto S.p.A.
The Prada Group and Ermenegildo Zegna Group have acquired a majority shareholding in Italian company Filati Biagioli Modesto S.p.A., which specialises in cashmere and other precious yarns. In a statement, the two companies said that they have each acquired a 40 percent shareholding in Filati Biagioli Modesto S.p.A., which is based in Montale...
Jun 22, 2021
Snapchat announces AR try-on and social shopping features
Snapchat has announced new augmented reality tools for its users to virtually try on outfits and accessories. Luxury brands like Prada and Farfetch are among the companies that have signed up to use the technology that detects and responds to body movements and facial dimensions. Farfetch is using 3D body mesh and has 40 built-in voice controls...
May 21, 2021
Video: Prada presents 'The Galleria' campaign with model Hunter Schafer
In this video, Italian luxury fashion house Prada has presented its newly imagined Prada Galleria handbag campaign entitled 'The Galleria'. The campaign was made by filmmaker Xavier Dolan along with creative director Ferdinando Verderi and model Hunter Schafer. Watch the video below. Video: Prada via YouTube Photo credit: Prada, Facebook
May 18, 2021
Prada Group to “deepen” its commitment to diversity, equity and inclusion
The Prada Group has announced a series of talent and educational initiatives aimed at intensifying its commitment to diversity, equity and inclusion within the company and the fashion industry as a whole. Prada said that it is committing “substantial” investment to increase representation within the industry, starting with internship and...
May 17, 2021