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Rebuilding Abercrombie & Fitch: From Exclusion to Inclusivity

The history behind the iconic brand's renaissance Abercrombie & Fitch underwent a thorough rebranding in 2021 under the leadership of its new CEO, Fran Horowitz. From that year’s financial report, the company recorded its largest second-quarter operating income and margins since 2008, with revenues reaching pre-pandemic levels. The brand was...

Jul 22, 2022