Sao Paulo news and archive

Veja opens first Latin American store in São Paulo

20 years after its founding, French brand Veja has opened its first store in Latin America, located in São Paulo. Situated on Oscar Freire street, the 600 square metre unit reaffirms the brand's commitment to Brazil, where its trainers have been produced since its inception, using locally sourced materials. Designed by São Paulo architect...

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Fashion

Far from catwalk, Brazilian favela dreams of fashion

As the setting sun casts an orange glow over the Sao Paulo slum of Paraisopolis, a dozen aspiring models sporting towering heels strut up and down an improvised catwalk. "Posture, attitude! Walk straight, stop. Again, walk!" shouts their coach, who is teaching the teenagers the tricks of the trade as part of a project to spread the glitter of...

Fashion

Gisele's farewell during Sao Paulo's summer shows

Sao Paulo Fashion Week was off and running Monday focused on the summer 2016 season, as well as this week's last turn on the catwalk for local girl-turned-supermodel Gisele Bundchen. Designers are showing their next season through Friday at a park in this sprawling megacity, from Osklen to Ellus, to Alexandre Herchcovitch, Ronaldo Fraga and Joao...