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American Eagle and E.l.f. Cosmetics to launch denim-inspired beauty collection

Retailer American Eagle, launches its first makeup and skin care line in collaboration with beauty brand E.l.f. Cosmetics, targeting their mutual audience Gen Z. The limited edition collection contains four denim-inspired products - an eyeshadow, a lip balm and a clay mask, ranging from eight to sixteen dollars, as well as a bag made of “...

Mar 28, 2023