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Business

Ryderwear opening warehouses in the UK and US

Australian gym and fitness apparel label Ryderwear is opening third party logistics warehouses in the UK and US in a bid to slash delivery times for international customers. In the UK, Ryderwear is teaming up with Bleckmann, to open a warehouse located in Swindon. The warehouse will stock an estimated 30,000 units of Ryderwear products by...

Aug 20, 2020

Fashion

Tie dye, yoga and retro brands: The top sportswear trends of 2020

Online search platform Stylight has released a sportswear report detailing which styles and products were trending this year. The platform registered a 55 percent increase in clicks on sportswear in 2020 compared to 2019. Due to Covid-19, there was a 300 percent spike in clicks on yoga, as people in lockdown looked at the activity for its stress...

Aug 10, 2020

Retail

Nike opens first European House of Innovation in Paris

Sportswear giant Nike opens its third House of Innovation store in Paris today, July 30, with the aim of showcasing its “best innovations, athlete storytelling and experiences” with an immersive and digitally-powered end-to-end consumer journey. Located at 79 Avenue des Champs-Élysées, this mark’s Nike’s first House of Innovation store in...

Jul 30, 2020

Fashion

FEEL, THE NEW WOMEN’S COLLECTION FROM LA PASSIONE CYCLING COUTURE-

Feel Woman, from La Passione Cycling Couture, is designed to meet the needs of the most demanding of athletes. Silea, Summer and cycling - could there be a better match? With the new Feel Woman collection from La Passione Cycling Couture, it’ll be love at first sight! Fresh, light and sophisticated, the collection has been designed with the...

Jul 16, 2020

Business ANALYSIS

A question of speed: Why the sports industry is less affected by the crisis

In recent years, the sports and outdoor industry has repeatedly been accused of working in a way that is too traditional. In the current crisis situation, this is an advantage. Fewer collections than in fashion What has been interpreted as most backwards about the sports industry in recent years turns out to be an advantage in times of corona:...

Jun 12, 2020

Fashion

Ellesse name T-shirt design competition winner

Sportswear brand Ellesse held a T-shirt competition on Instagram during April for one of its fans to reimagine a wardrobe staple as part of its #Together campaign to raise money for its Covid-19 response. Utilising the brand’s Design Counsel platform which was launched last May 2019 and saw sneaker fans from all over the world showcase their own...

May 6, 2020

Fashion

Nike donates to frontline healthcare workers

Global sportswear giant Nike is partnering with non-profit Good360 in the US and local organisations across Europe to donate more than 140,000 pieces of footwear, apparel and equipment to support frontline healthcare workers combating Covid-19. Nike has donated 30,000 pairs of Nike Air Zoom Pulse to health systems and hospitals in Chicago, Los...

May 5, 2020

Fashion

Asics launches new line of eco-friendly running shoes

Japanese sports brand Asics has launched a new line of running and sport-style shoes that use recycled polyester made from PET bottles in the shoe upper, as part of its commitment to sustainability. The 'Edo Era Tribute Pack’ collection have been designed to underscore Asics' sustainability credentials by honouring the eco-friendly practices of...

Apr 28, 2020

Business

“Fashion retail will benefit in entertainment, sportswear and home wear”

Johannes Altmann, owner and CEO of consulting firm Shoplupe, is one of the most important e-commerce minds in Germany when it comes to the customer experience. The current situation presents a real paradigm shift, not only for brick and mortar stores but also for online retailers. We asked the online prophet how the corona crisis is changing the...

Apr 2, 2020

Fashion

Lyle and Scott launches first womenswear collection in 10 years

Casual fashion brand Lyle and Scott has launched its first womenswear collection in more than a decade, after reporting an increase in demand from women sporting their men’s core line. The capsule womenswear collection features the brand’s original staples and carries the same “sense of functional style” affiliated with Lyle and Scott throughout...

Mar 9, 2020

Fashion

Asics launches yoga collection with Pyrates

Sportswear brand Asics has teamed up with Pyrates Smart Fabrics, a textile development company and performance streetwear brand, to launch an ecologically sustainable seven-piece yoga capsule collection made for women by women. The environmentally friendly seven-piece yoga collection, features a variety of fitness essentials, including leggings,...

Mar 9, 2020

Fashion

Puma launches sustainable collection with First Mile

Puma has teamed up with First Mile to launch a co-created sportswear collection made from recycled plastic, which goes beyond recycling as it also rooted in “social impact and human connection”. The co-branded collection has been designed to help consumers perform their best during any workout and features shoes and apparel including T-shirts,...

Feb 24, 2020