The Lenzing Group is launching an e-commerce channel dedicated to its flagship textile brand Tencel to showcase the sustainable fibre. The e-shop platform aims to enable consumers to make “informed purchases” on sustainable clothing and home textile products, explained Lenzing, while also becoming an integral element of the “digital first”...
Apr 19, 2021
The Lenzing Group is expanding its sustainable offering for the denim industry with a Tencel branded modal fibre with indigo technology using a one-step spun-dyeing process to deliver indigo colour whilst using fewer resources. The new fibre has been described as “pioneering” as the technology used delivers superior colour fastness relative to...
Feb 24, 2021