Tracksmith news and archive

Puma collaborates with Tracksmith and launches capsule collection

German sportswear giant Puma has launched a collaboration with Tracksmith, together creating a range of performance wear and athletic shoes. The aim of the collaboration was to start from scratch and develop a range of running gear for the outdoor sports market, from track pants and shorts to shoes and crop tops. The new capsule collection is...

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Tracksmith secures 4.1 million dollars in new funding

Tracksmith, a running apparel brand based in Boston, has gathered 4.1 million dollars in new funding led by Pentland Group. Pentland Group, the management group behind Reebok, Speedo, and Lacoste footwear, among other sporting brands, led the Series A round, which brings the company’s funding total to 5.7 million dollars, reports ‘Techcrunch’....