Vetements unveils its Secret Project and first collection for VTMNTS
At the end of June, Vetements, the now Zurich and erstwhile Paris-founded label, launched a teaser video called Secret Project with a link to a private Instagram account. Other than calling the project VTMNTS, no further information was revealed. Vetements, famously founded on the premise of making everyday clothes a “thing” by brothers Guram...
Jul 23, 2021
Video: Vetements SS22 collection
In this video, luxury fashion brand Vetements has presented its SS22 collection at Paris Men's Fashion Week (PFW). Watch the video below. Video: Vetements Official via YouTube Photo credit: Neo2 Magazine, Facebook
Jun 30, 2021
Vetements to introduce new fashion brand
Something new is afoot. Vetements is set to debut a new fashion brand on July 22 as the company works to take itself into a new era. The brand recently released a short teaser video for the brand instead of a new collection as part of the mostly digital Paris Men’s Fashion Week. Guram Gvasalia, the cofounder of Vetements, hasn’t revealed the...
Jun 26, 2021
Video: Vetements SS22 collection
In this video, French luxury fashion brand Vetements has presented its SS22 collection. Watch the video below. Video: Vetements Official via YouTube
Jun 8, 2021
Balenciaga returns to haute couture: what can we expect?
52 years after the closure of the original Balenciaga couture ateliers, Balenciaga announces the revival of haute couture. In other words: Demna Gvasalia will take responsibility for the new couture line. For the occasion, Balenciaga has a new couture workshop set up based on the old Balenciaga workshop on 10 Avenue Georges V in Paris. History...
Jan 28, 2020
Annual overview: Musical chairs of creative directors in 2019
The rotating door of creative directors continues. In 2019 it was another busy year comings and goings in the fashion industry. FashionUnited created an overview of the most shocking changes of the year in case you missed it. January - Bruno Sialelli new creative director of Lanvin The new owner of Lanvin, the Chinese conglomerate Fosun...
Dec 31, 2019
Vetements to launch Star Wars collection
Star Wars, the sci-fi icon of cinema, has been an inspirational source to countless fashion collections. This year alone has seen Uniqlo, Levi’s, Pull & Bear and Tom’s releasing Star Wars ranges. This week Vetements will debut its collaboration with the Star Wars brand, launching logo t-shirts, socks, baseball caps, backpacks and flurry of logo’...
Dec 11, 2019
Wolford and Vetements release catwalk collaboration
Luxury hosiery brand Wolford has teamed up with streetwear label Vetements on a capsule collection including a pair of tights and a knitted maxi dress. First seen on the catwalk during Paris Men's Fashion Week in June, the collaboration aims to celebrate both Vetements signature style and Wolford’s cutting-edge innovations and craftsmanship...
Nov 25, 2019
Hermès, Vetements execs to speak at Condé Nast luxury conference
Condé Nast has announced the first roster of industry figures to speak at its upcoming sixth annual Condé Nast Luxury Conference in April. Taking place in Vienna on April 29 and April 30, 2020, the conference will be opened by Natalia Vodianova and hosted by Suzy Menkes, editor for Vogue International. A range of luxury business leaders,...
Oct 29, 2019
Demna Gvasalia to exit Vetements
Vetements co-founder and creative director Demna Gvasalia is stepping down from his position at the brand “to pursue new ventures.” The thirty eight-year-old founded the Zurich-based streetwear brand with his brother, Guram Gvasalia, in 2014. It is understood that Gvasalia will continue his work as the creative director of Balenciaga, whose...
Sep 16, 2019
Berlin streetwear label snubs Vetements with t-shirt collection
Hailed and feared for borrowing logos from brands and artists, French label Vetements also made use of the logo of a Berlin nightclub last year. The logo of the LGBTQ disco named Ficken3000 - literally translated as F***3000 - was printed on a black Vetements t-shirt without prior consent from the nightclub and now sells for more than 600 euros....
Oct 22, 2018
Birkenstock CEO turns down collaboration with Supreme, compares it to prostitution
Hypebeasts pay thousands of dollars for Supreme and Vetements items, but Birkenstock’s CEO Oliver Reicher is not fussed. In an interview with New York Magazine’s supplement The Cut, he revealed Birkenstock has been approached by streetwear brands Supreme and Vetements, but turned down both collaborations. “There’s no benefit for us except...
Aug 23, 2018