Weddings news and archive

Shanghai Bridal Fashion Showroom bets on value-driven brides as wedding boom cools

The organisers of next month’s Shanghai Bridal Fashion Showroom are leaning on breadth, price segmentation and a dose of soft power to keep China at the centre of the global bridal trade. The fair, which runs 16-18 July at the Shanghai New International Expo Centre, will bring more than 200 labels from 14 countries and regions and preview some...

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2022 looks set to be the year of the wedding

2022 looks set to be the year of nuptials and wedding events, as the ‘corona bride’ phase of the pandemic has ended and parties and events can once again be organised. With tens of thousands of weddings postponed during lockdowns, the wedding market is in full swing, with 2,47 million weddings planned in the U.S. this year. The average spend for...