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Live shopping platform Whatnot secures 265m dollars in funding round

Whatnot, a leading live shopping marketplace across US and European markets, has secured 265 million dollars in Series E funding, valuing the platform at nearly 5 billion dollars. The investment round, co-led by Greycroft, DST Global, and Avra, marks one of the largest investments in livestream retail to date. The platform, which has...

Jan 8, 2025

Fashion

Nostalgia drives online shopping boom

British consumers are increasingly gravitating towards brands and products that blend heritage, storytelling, and social consciousness, according to comprehensive data from livestream shopping platform Whatnot. The most striking trend is the surge in demand for vintage and inclusive fashion. Searches for vintage-inspired looks rocketed by 3,100...

Dec 17, 2024

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