Latest Fashion Trends

Fall/Winter 2021: Womenswear textile trends

FW21: Womenswear print trends

FW21: Womenswear color trends

Fall Winter 2021-22 Women’s Catwalk Themes Directions

Highlights: London fashion week FW21

Highlights: Milan fashion week FW21

Highlights: Paris fashion week FW21

Menswear print directions for Fall/Winter 2021

Fall Winter 2021-22 Men’s Catwalk Themes Directions

Highlights: Milan fashion week men's AW21

Menswear accessories trends for Spring/Summer 2021

SS21 menswear material trends

In With The Old: The Future Of Denim

A collective demand for environmentally conscious manufacturing alongside a broader consumer shift towards genderless dressing will determine the use of denim in coming seasons. Our SS22 Deadstock Denim forecast sees a call for brands to creatively repurpose materials otherwise destined for the landfill, remaking discarded denim garments and fabric offcuts into fresh jeanswear product. Particularly [] The post In With The Old: The Future Of Denim first appeared on Trendstop.

The Evolution of Colour: Soft Jade

The significance of colour in the design process cannot be understatedapproximately 88% of people will dismiss a style if the colour isnt to their liking, according to Kissmetrics. Theres bountiful evidence that colour drives consumer decisions, and should be considered during the earliest stages of design. If youd like to discover more about Trendstops [] The post The Evolution of Colour: Soft Jade first appeared on Trendstop.

Fashion Trend Forecasting: How to Predict Future Fashion

Have you ever wondered how brands identify and apply seasonal fashion trends? Or how many brands seem to be selling practically the same trends? In this post, well introduce how we, as a leading trend agency, forecast fashion, and consumer trends. Read on to discover how to start implementing them for your brand, or improve [] The post Fashion Trend Forecasting: How to Predict Future Fashion first appeared on Trendstop.

The Rise of the Eco-Advocate

At the close of last year, discussion of sustainability in fashion revolved around the circular economy, sustainable sourcing at scale, and a better integration of sustainable values into brand DNA. As progress was spoken of in terms of decades rather than years, couched in terms of ongoing commitment, we were oblivious to the impending havoc [] The post The Rise of the Eco-Advocate first appeared on Trendstop.

Fall/Winter 2020-21: Spotlight on Seasonal Colour Trends

Tracking the Colour Timeline from Colour Forecast to Retail At Trendstop, our colour forecasting experts offer seasonal analysis of the essential hues for women, men, home and lifestyle. This includes dedicated reports for Neutrals Foundation Colours, Fashion Colours and Accents + Active Colours. Each forecast contains Pantone colour references, including Pantone Fashion, Home [] The post Fall/Winter 2020-21: Spotlight on Seasonal Colour Trends first appeared on Trendstop.

Kantamanto: Africa’s outlet for Western excess

Luxury London boutique, Browns, has partnered with Collina Strada to create a capsule collection using deadstock from Ghanas Kantamanto, the worlds largest second-hand clothing market. The collection aims to highlight the grotesque levels of waste generated by the fashion industry. Kantamanto, located in the Ghanaian capital of Accra, spans around seven acres, and houses more [] The post Kantamanto: Africas outlet for Western excess first appeared on Trendstop.

Death of the Modern Trade Show?

Covid-19 has brought many outmoded corners of the fashion industry into sharp relief, not least amongst them the modern-day trade show. With travel out of the question for some time, trade shows relying on physical attendance alone have found their shortcomings writ large. So whats going to happen to trade shows? Once an innovative way [] The post Death of the Modern Trade Show? first appeared on Trendstop.

A Post-Pandemic View on Colour

Pantones Colour of the Year, Classic Blue, bringing a sense of peace and tranquility to the human spirit, offering refuge, has a prophetic resonance for a world in the grips of a pandemic. It has not been a colour that we collectively turned towards however. As words failed us, we expressed ourselves in the rainbows [] The post A Post-Pandemic View on Colour first appeared on Trendstop.

Brand values post coronavirus: The importance of meaning

Business leaders are watching the initial results from store openings very closely. Once the excitement subsides if it can even be fully ignited how will consumers choose to spend their money? There are new key drivers at play for consumers emerging from lockdown. They will be extremely selective in the brands they choose [] The post Brand values post coronavirus: The importance of meaning first appeared on Trendstop.

A note from Trendstop’s founder: Why Rewiring Fashion has my support

Last week, I added my signature and support to Rewiring Fashion a long-overdue manifesto from the creative powerhouses of our industry, facilitated by The Business of Fashion. A call for change, emerging from a time of collective despair and collective hope for a system that serves everyone, from designers and [] The post A note from Trendstops founder: Why Rewiring Fashion has my support first appeared on Trendstop.

Post-Coronavirus Insights: Unprofitable Collections

In a series of live online sessions over the past two months, we have been sharing insights on the post-coronavirus consumer; what market changes were expecting, how product demands are evolving before our eyes, and the steps that forward-thinking brands are taking now to survive and thrive in a downturn. Here we share one of [] The post Post-Coronavirus Insights: Unprofitable Collections first appeared on Trendstop.

Less but better: the fall of hope retail

The Post-Coronavirus Consumer Online Session Tuesday May 19th, 10.00am EST / 3.00pm BST / 4.00pm CET How fashion lifestyle brands will survive and thrive in the post-coronavirus climate Book your place here As we write this article, weve learned that Neiman Marcus has become the latest in a string of retailers to buckle [] The post Less but better: the fall of hope retail first appeared on Trendstop.