Latest Fashion Trends

Discover the latest fashion trends and reports by Trendstop.com, one of the world’s leading trend forecasting agencies for fashion and creative professionals, renowned for its insightful trend analysis and forecasts. Trend Purists who distil early consumer analysis into clear, easily translatable product & campaign direction for apparel professionals. ‘Images courtesy of Trendstop.com’

Latest Trends News

The Alternative Black Friday

Ready for the mayhem of Black Friday? Increasingly, forward thinking brands and conscious consumers are not. This has made way for a new trend in which brands are promoting more sustainable, ethical and eco-friendly Black Friday initiatives taking advantage of the publicity of the big day. Consumers now have the choice of new and innovative []

Lessons From Burberry

Last years annual report from Burberry announced that the company has burnt 28.6m ($37.2m in U.S. dollars) worth of bags, clothes and perfume to protect its brand. Unluckily for them a savvy journalist spotted this in their 2017 annual financial results. Burberry is not alone But what most consumers and even fashion professionals dont realise []

TexSelect 2018

TexSelect is a charitable platform which aims to bridge the gap between education and industry. The unique mentorship programme introduces outstanding textile design graduates to buyers, press and sponsors at their London Preview, shortly followed by Premiere Vision Paris. Trendstop attended the preview at Chelsea College of Arts to bring you an exclusive insight into []

Lee Bul: Crashing

Londons Hayward Gallery plays host to a brand new immersive exhibition entitled Lee Bul: Crashing. The space displays over 100 pieces of Buls work, spanning from the late 1980s to the present day. The works include a blend of installations, paintings, ceramics and films. Read on to discover more about artistically pioneering exhibition. Image left []

Frida Kahlo: Making Her Self Up

This week we saw the new Frida Kahlo exhibition at Londons VA Museum. What makes it so exciting is it doesnt just focus on her paintings but on her lifestyle, beliefs and how she constructed her identity. The exhibition explores how she used art to overcome lifes challenges and you really feel you get to []

Sonar

The Sonar festival revolves around music, creativity and technology. Held at Fire de Barcelona, a popular events venue in the heart of the city, the festival has been running since 1994, attracting over 100,000 festival goers every year. Split across two elements, Sonar by Day and Sonar by Night, the festival hosted a varied array []

London Fashion Week Men’s Designer Showrooms

The London Fashion Week Mens Designer Showrooms, located at Store Studios, 180 The Strand, are an essential element of the London Fashion Week Mens events. Playing host to a carefully curated selection of menswear brands, the showrooms provide a mix of both established labels and emerging names-to-watch. Image: London Fashion Week Mens Showrooms. The Spring []

Primavera Sound

Primavera Sound 2018 was held on the 30th of May to the 3rd of June at Parc del Frum in Barcelona, Spain. The festival boasts a varied line up, with a blend of top international acts such as Arctic Monkeys, Lorde and A$AP Rocky, alongside some up-and-coming artists within the music industry. Primavera Sound began []

Chroma Yoga

Have you heard about Colour Therapy as the latest trend? Its something we have been discussing in our Future Consumer Mindset presentations. Watch this weeks video to learn more and follow the Trendstop team to a multi-sensory Chroma Yoga experience. Chroma Yoga combines the traditional practice of yoga with colour, sound and scent. The holistic []

Gala

Gala is an independent festival that took place in its new location Peckham Rye Park on Sunday 27th of May, previously held in Brockwell Park. It is a day filled with live music, pop-up London based eateries and breweries such as Honest Burgers, Other Side Fried and Frontier which added a strong South London street []

The Ruffle Sleeve Top

5 Key Steps to Accurately Identify Profitable Trends

We have some exciting news this week! In response to recent requests from the industry, Trendstops founder Jaana has put together a brand new mini training course on what are the 5 Key Steps to Accurately Identify Profitable Trends. Its our free gift to the Trendstop community. Click the link below to join the 1,000+ []

Less but Better

What can we do to alleviate the impact on the environment caused by the fashion industry? Trendstops founder Jaana Jtyri speaks about how fashion and creative businesses can be more sustainable by producing less but better products. Watch this weeks video and be inspired! Wed love to hear your thoughts on sustainable developments and any []

Have you heard of Sisu?

Trendstops CEO Jaana speaks from her native home of Finland, sharing with us the concept of SISU and the origins behind it. The Scandinavian sense of perseverance has given her determination to build a successful company from the ground up. Have a watch and let us know: what helps you keep your strength and focus []

Hiking is the new Yoga

We are super excited to announce our new weekly blog videos, taking you behind the scenes and introducing the team at Trendstop. Our very first edition is featuring Hiking is the New Yoga and our CEO Jaana exploring the Camelback Mountain hiking trails in Phoenix, AZ. Wed love to hear what you think leave []

Coachella Music Festival 2018

The iconic Coachella music and arts festival ran over two weekends this year, on the 13th 15th and the 20th 22nd of April. Since its launch in 1999 the festival has played host to some legendary performances and art submissions, and 2018 has proven to be an exciting year for the festival with []

J.W. Anderson x Uniqlo

Im looking for this idea of British Summer, the idea of being on the Brighton beach. Something which is very lightweight, very airy, with a lot of linen and cotton that has a 1950s subcultural movement, states Jonathan Anderson, founder of London-based fashion brand J.W. Anderson. The launch of his Spring Summer 2018 line with []

A Look at Lumiere London

In its second edition, the popular light festival transformed London into a nocturnal world of art The UKs largest light festival, Lumiere London, returned to the streets of the British capital this January. The second edition of the light festival included more than 50 works of art which reinvented Londons streets and architecture. The works []

Playtime Paris

With 540 collections on show this edition, Playtime Paris continues to dominate the kidswear trade show collective. Providing an eclectic mix of traditional and innovative styles, visitors were treated to a diverse selection of brands which showcased the very best of the independent market. Locally manufactured clothing and recycled materials were hot topics at the []

Looking Back: Top 5 Sneaker Collaborations of 2017

2017 was an amazing year for sneaker collaborations. The sneakerheads at Trendstop have created the definitive Top 5 list of 2017 new releases. We have chosen to focus on new releases over rereleases. Thus we have not included releases such as the Nike Air Max 1 Atmos Elephant or the Nike x Fragment Design Air []

Maison Et Object

Maison et Object returned to Paris showcasing a 360 product offering in decoration, design, furniture, accessories, textiles, fragrances, kidswear, tableware, gifting and more. The show is separated into three main areas Maison, a wide range of interior inspiration from dream homes to beautifully designed everyday products, Object, the destination for innovative cookware, craft, []

Patternity x John Lewis

The conscious creative organisation Patternity have collaborated with iconic high street department store John Lewis to create a collection entitled Positive Patterns consisting of 100 items of both apparel and homeware. The Collection Within the 100 piece collection the designs feature Patternitys recognisable Flow, Ritual and Reflect print patterns. The bold monochromatic palette creates a []

London Fashion Week Men’s Designer Showrooms

This January, The Store Studios at 180 The Strand once again played host to London Fashion Weeks Designer Showrooms. Alongside the runways, the exhibition space provided an opportunity for Britains best up-and-coming design talent to showcase their Fall/Winter 2018-19 collections. Discovery was the overarching theme of the event with the DiscoveryLAB zone highlighting the innovative, []

Pantone® Color of the Year 2018 Conversation

Pantone has published their Pantone Color of the Year 2018, and it is Ultra Violet Pantone Fashion+Home 18-3838 TCX. Pantones philosophy behind thePantone Color of the Year 2018 Ultra Violet: It is A dramatically provocative and thoughtful purple shade Ultra Violet communicates originality, ingenuity, and visionary thinking that points us towards the future. Complex []

Mission Workshop

San Francisco-based performance brand Mission Workshop opened a new pop up store. You can find it in Londons Shoreditch. Last week they held a special event in partnership with fabric partner Schoeller. The pop up showcases their collections of impressive weatherproof bags and technical apparel. The London pop up store opened on October 12th and []

Denim Première Vision

Denim Premire Vision hosted their Spring/Summer 2019 show at the Paris Event Centre. It ran from the 13th-14th October. The focus was on creating an Eco-responsible future. This is keeping in line with the previous seasons refresh with a focus on consumer lifestyle issues. Many exhibitors looked with a specific focus towards reducing water use []

Lineapelle Trade Show Insights

Leading international leather fair, Lineapelle, returned to the Rho Fiera Expo Centre in Milan with a host of tanneries and manufacturers showcasing the latest in directional trend-led leather and materials. The fall/winter 2018-19 edition saw a reinterpretation of the classics. Core and neutral tones were reworked into unusual and unexpected colour combinations, mixed and matched []

Frieze Art Fair

The 15th edition of Frieze London took place from the 5th to the 8th of October in Regents Park. Hannah Levy Non-Slip Solutions, 2017 The international art fair played host to leading galleries from around the globe, displaying works by some of the most influential names within the contemporary art scene. Leonor Antunes []

Paris Trade Show Insights

Our team attended the Spring Summer 2018 editions of Premiere Classe, Tranoi and WOMAN which are held during Paris Fashion Week. About The Shows The shows were all within central Paris, with Premiere Classe being held at Jardin des Tuileries, Tranoi hosted within the Louvre and WOMAN at Place Vendme. All three shows featured a []

The London Design Fair

Our team attended the 15th edition of The London Design Fair, held at The Old Truman Brewery from the 21st to the 24th of September. The London Design Fair takes place during The London Design Festival. Other events included Villa Walala by Camille Walala, an inflated installation behind Liverpool Street Station, Design Junction that is []

Premiere Vision Paris Fall Winter 2018-19

This week, Trendstops team travelled to the Premiere Vision Fall Winter 2018-19 event held at the Parc dExpositions in Paris. There was a notable sense of optimism at the show, as a future-proof vibe saw environmental responsibility, sustainability and inspirations from nature fused with the latest tech innovations and digital world influences. There was a []

Paris Trade Show Insights

Our team attended the Spring Summer 2018 editions of Whos Next and Premiere Classe, two of the leading womenswear and accessory Paris trade shows. Within the shows this season there was a real focus on championing up-and-coming talent alongside the regular brands. About The Shows Whos Next and Premiere Classe were both held at Paris []

Top Drawer

Top Drawer returns to Londons Kensington Olympia with an event dedicated to design-led product for the homeware, gifting, fashion and craft markets. An international contingent of lifestyle brands showcased their latest innovations across a series of carefully curated sectors, with a focus on promoting a sustainable industry and providing a platform for the latest emerging []

Whistles x By Far

Popular British high-street brand Whistles has joined forces with the Bulgarian footwear brand By Far, creating a collection focused on timeless and innovative pieces. By Far is a footwear brand founded in 2016 by twins Valentina and Sabina and best friend Denitsa. The brand takes its inspiration from Eastern European youth injected with a cohesive []

LondonEdge

LondonEdge is the only London based trade show that focuses on the alternate, showcasing brands whose aesthetics are based around various subcultures yet with a commerciality, ensuring that there is something for everyone who attends. LondonEdge was founded in 2000, by Carole Hunter and Sandra Phillipson. It is the only trade show that is exclusively []

Creamfields Festival

Creamfields is one of the largest dance music festivals in the world, founded in 1998 by the brains behind the famous club night in Liverpool Cream. The first ever Creamfields was held in Winchester, where it then moved to Liverpool and then in 2006 its moved to Daresbury in Cheshire where it has since be []

Puma x Sophia Webster

After the recent launch of Puma x XO, a collaboration with the global superstar The Weeknd, Puma is now joining forces with British designer Sophia Webster to produce a line of apparel and footwear. Having seen the videos of Sophia Webster at her weekly dance classes on Instagram, the German footwear brand approached the designer []

Colette x H&M Studio

Parisian retail store Colette has collaborated with Swedish high street brand HM, producing an eagerly awaited collection for HM Studio. In tribute to the iconic Parisian retail store which is set for closure in December, the collection celebrates and embraces the contrast between the stores signature blue and white colourways with the introduction of []

& Other Stories x Kim Gordon

High street store Other Stories continues their collaborative wave with the introduction of their latest collection in conjunction with the iconic American musician Kim Gordon. As well as famously being part of the iconic band Sonic Youth, Kim Gordon is also an artist and writer. These creative and artistic talents are honed in through []

Puma x XO

Alongside his success within the music industry, Abel Tesfeya (The Weeknd) is imputing his creativity within the design industry and has now been appointed as the creative collaborator and Global Brand Ambassador for the German sportswear brand Puma. Puma x XO is a debut collection which merges The Weeknds own line of apparel merchandise entitled []

Weekday Store Launch

Last night, Weekday, a clothing brand that belongs to the Swedish HM group, was launched at 226 Regent Street in the West-end of London. The store is situated between the HM flagship store and the upcoming ARKET store, which is its sister brand. The inspiration behind the brand comes from energetic youth culture and the []

Picasso. On the Beach

From August the 27th, the Peggy Guggenheim Collection will hold an exhibition of Picassos work called Picasso On the Beach. The exhibition will be presented in the museums Project Rooms. Pablo Picasso Grande bagnante che legge un libro (Grande Baigneuse au livre), 18 febbraio 1937 Olio, pastello e carboncino su tela 130 x 97.5 cm []

Copenhagen Trade Show Insights

The SS18 Copenhagen trade shows open their doors to an international contingent of exhibitors, buyers and press. At CIFF and Revolver, a curated mix of mens and womenswear ranging from the conceptual to the contemporary is the focus for these showcase events. CIFF Kids also returns with an exciting brand list featuring both well-loved and []

Women Who Can

British high-street womenswear brand Karen Millen have just launched their latest campaign called Women Who Can. In partnership with The Step Up Club, this campaign has been created to raise female empowerment by championing inspiring females and enabling women to be at their best. The Step Up Club The campaign is in association with The []

Panorama Music Festival

Panorama Festival kicked off its second edition this year in Randalls Island Park. Founded in 2016, the New York event holds promise for major longevity on the festival scene, coming from the creators of Coachella and Rock on the Range. Combining a panoramic stage with an interactive art experience, the event aims to bring an []

Jacket Required

This July, a selection of nearly 300 like-minded contemporary streetwear brands showcased their Spring/Summer 2018 offerings within the beautiful warehouse space of the Old Truman Brewery on Brick Lane, London, at the Jacket Required trade show. The show has now evolved from 30 exhibitors to an established must-go for discovering new and prominent labels. []

Pure London

Our team attended the Spring/Summer 2018 edition of Pure London, held at Kensington Olympia. Over 700 brands previewed their latest collections at the show. Alongside the exhibitor stands there was many other events taking place including daily catwalk shows featuring some of the most exciting and innovative designs for the Spring Summer season, inspiring talks []

Secret Garden Party

Secret Garden Party has established itself as the biggest party on the UK festival scene. A world apart from reality, the festival has continued to push boundaries since its launch in 2004 by bringing an otherworldly experience to the fields of Abbots Ripton in Cambridgeshire. Along with its annual fancy dress theme, Secret Garden enhances []

Lovebox Festival

The brainchild of Groove Armada and Jools, Lovebox festival hit the London music scene with a bang back in 2002. Beginning as a simple record box, the concept evolved from there into an album, before hitting the club scene as a one-stop party destination. The combination of its ever-growing reputation and solid musical line-up saw []

Scoop London

Our team attended the Spring/Summer 2018 edition of the womenswear trade show held at the Saachi Gallery in Chelsea, London. Each season over 250 international designers showcase their work within the vast galleries of the Saatchi. In March the Saatchi Gallery opened their From Selfie to Self-Expression exhibition, as this exhibition runs until September selected []

Bubble London

Playing host to some of the most exciting kidswear brands from around the globe, this edition of Bubble saw an outstanding line up of exclusive previews, emerging designers and diversity within the childrenswear market. A highlight this season was curated area POP. Showcasing collections by some of the industries most exciting small brands and fledgling []

The Fold Down Desert Boot