Today in New York
By FashionUnited
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The new collection, which features inspiration from California beach punks, retro Hawaii, 50s workwear influences and modern utilitywear, is strong on outerwear and jerseys and this season is also launching a capsule denim range for the first time.
The brand, which is represented by London showroom Tomorrow Ltd, part of the Saturday Group, has been eyeing the US market after it noted key interest from stores such as Bloomingdale's, Nordstrom, Saks 5th Avenue and Barneys.
The American selling campaign continues after the men's fashion weeks in London, Milan and Paris, and finishes end of August.
U Clothing