Articles by Don-Alvin Adegeest
Burberry shows first signs of stabilisation as Schulman’s turnaround gains momentum
Burberry Group plc has cause for measured optimism after its interim results confirmed that a long-decline in comparable store sales has finally come to a halt. According to Robyn Duffy, senior analyst (Consumer Markets) at RSM UK, the results should bring “a sigh of relief” for the luxury brand. Flat store sales in the first half (versus a...
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Will COP30 deliver for cotton? The fibre at the frontline of fashion’s climate crisis
COP30 began this week amid controversy, as a new four-lane highway carved through tens of thousands of acres of protected Amazon rainforest to host the conference, a jarring backdrop for an event dedicated to climate action. Against this uneasy start, cotton finds itself at the sharp edge of the fashion industry’s own climate reckoning. A decade...
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Even Realities expands vision for wearable design
Shenzhen-based Even Realities, known for its minimalist approach to wearable technology, has unveiled two new products that blur the line between fashion accessory and intelligent device: the Even G2 Display Smart Glasses and the Even R1 Smart Ring. Positioned as the next evolution in discreet, human-centred design, the launch highlights a...
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Global fashion buyers return to confident ordering, says Joor
Fashion wholesale platform Joor has reported a strong rebound in international wholesale buying in the third quarter of 2025, as retailers outside the United States resumed orders following a slowdown earlier in the year. According to Joor’s transaction data from like-for-like retailers, global purchases declined by five percent year on year in...
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Mayhoola contemplates the future of Balmain: Exit, overhaul or reinvention?
When Mayhoola for Investments acquired Balmain in 2016 for around 485 million euros (approximately 546 million dollars), it was viewed as a confident move by Qatar’s sovereign-backed fund to expand its luxury footprint beyond Valentino. Nearly a decade later, that confidence is being tested. The announcement that Olivier Rousteing will step down...
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British Fashion Council unveils 2025 New Wave Creatives
The British Fashion Council (BFC) has revealed its 2025 NEW WAVE: Creatives list, spotlighting 50 of the most innovative and forward-thinking young talents shaping the global fashion landscape. The list spans disciplines from casting and styling to photography, set design, and cultural commentary, a reflection of the increasingly...
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Juicy Couture returns to the spotlight with a denim rebrand
When Juicy Couture’s velour tracksuit first swept through early-2000s America, it did more than define an era, it embodied one. The rhinestone-studded logo, the pastel palette, the unapologetic glamour of it all captured a moment when fashion and celebrity culture were becoming inseparable. For a time, it was the uniform of an aspirational...
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CFDA Fashion Awards 2025: Ralph Lauren, Thom Browne and The Row lead a confident new era for American fashion
The American Museum of Natural History provided a fitting backdrop for this year’s CFDA Fashion Awards, presented by Amazon Fashion and hosted by Teyana Taylor. The 2025 edition balanced legacy and innovation, celebrating enduring figures such as Ralph Lauren and Thom Browne alongside new-generation talent Ashlyn Park. Celebrating American...
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Why Merino wool is in demand now more than ever
The global wool industry is experiencing its strongest rally in decades, with Merino wool once again at the centre of fashion and performance innovation. In Australia, the world’s leading producer, the Eastern Market Indicator (EMI), the sector’s key benchmark, climbed 109 cents in recent weeks to reach 1,453 cents per kilogram, marking the...
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Consumers still want sustainability, but fashion brands are failing to deliver
Sustainability remains a powerful force shaping how people shop, but consumers are increasingly weighed down by global uncertainty, according to Bain & Company’s latest Consumer Lab ESG Survey 2025, which polled more than 14,000 people across eight countries including the US, UK, China, Italy, and Indonesia. The study finds that while...
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