Articles by Sujata Sachdeva
Walmart looking at tying up with leading Indian e-tailers
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After eight years in India, US retail giant Walmart is exploring opportunities to tie-up with e-commerce companies such as Flipkart, Snapdeal, ShopClues, Grofers and Bigbasket. Through them, Walmart wants to tap the ever growing retail market. Till now, no foreign multi-brand retail chain has entered into tie-ups with e-commerce companies in...
Adidas gets DIPP nod to open fully-owned stores
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German sports major Adidas has got a green signal from the Department of Industrial Policy & Promotion (DIPP) to open its first fully owned outlet in India in the second half of fiscal 2016. The company had filed an application with DIPP in July. The company expects that the combination of its own retail outlets, online platform coupled with...
Snapdeal brings Original Penguin brand to India
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Mumbai - Leading online marketplaces, Snapdeal has launched premium American menswear brand Original Penguin in India. Snapdeal has entered into an exclusive partnership with BMI Wholesale Trading (BMI), to bring the brand to the country. BMI has, in the past launched global labels such as French Connection, Gucci, Calvin Klein and Tommy...
Global luxury labels re-entering India with fresh perspective
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Mumbai - Global luxury brands, who earlier failed to understand the preferences of Indian consumers and the domestic market, are returning with fresh strategies and perspective. The list include lingerie label La Perla, who has partnered with Vikas Jain, Co-founder of Micromax, British luxury menswear and accessories brand Alfred Dunhill, which...
International luxury labels take e-tail route to India
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With limited luxe malls and high streets along with steep rentals in India, global luxury labels are taking the e-tail route to tap consumers in metros and small towns. As per a recent McKinsey report, online sales of luxury items in India are growing twice as fast as the overall e-tail. Recently, leading fashion portal Jabong.com brought...
Global brands boost competitiveness among Indian shirt players
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In the last few years, with the entry of top global brands, business dynamics have changed in India. Competition has increased and customers have become more knowledgeable about latest trends. Interestingly, in all this, most domestic brands have held their own against established global players. While competition has increased, it has kept...
Social media and e-commerce boost young designer’s talent
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Young entrepreneurs in India do not own a single brick and mortar store but they are already successful in their design businesses. Their product portfolio includes everything from clothes to accessories, which are sold purely through e-commerce and social media. There are several examples of young, talented entrepreneurs, who after completing...
Future Lifestyle Fashions picks majority stake in Elisir Lifestyle
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Future Lifestyle Fashions, a part of Kishore Biyani’s Future Group, has acquired majority 60 percent stake in footwear firm Elisir Lifestyle for an undisclosed amount. “The company has acquired 60 percent stake in Elisir Lifestyle, a company engaged in business of manufacture, supply and distribution of footwear and accessories in India,” the...