Tata Cliq Luxury partners with The Woolmark Company

Tata Cliq Luxury, Tata Group’s ecommerce platform has partnered with The Woolmark Company. The company said in a statement that this unique venture between the two companies is a step towards creating awareness about Merino wool, a luxurious and natural fibre from Australia, among the Indian consumers. Through this association, Tata Cliq Luxury will be the exclusive retail partner in India for larger designer collections that integrate Merino wool in their garments and accessories, and for the International Woolmark Prize.