Nike jobs
Can a Foot Locker veteran help fix Converse? Kristin Bauer joins Nike Inc. as COO
As Nike Inc. prepares to release its first quarter fiscal 2027 financial results, a new change on the company’s executive board has been announced. Kristin Bauer was appointed as chief operations officer at Converse. First reported by Bloomberg, Bauer’s hiring was announced through an internal memo signed by Converse CEO Aaron Cain. Bauer will...
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SBF Group extends Nike distribution agreement in Brazil until 2034
Brazilian sporting goods entity SBF Group (SBF), which owns distributor Fisia, has announced an amendment extending its distribution agreement with Nike until May 31, 2034. The partnership, established in 2020, grants Fisia exclusive distribution rights for Nike apparel, footwear, accessories and equipment across Brazil. The agreement covers...
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Nike ACG launches Picklejus trail shoes with Goatek technology
ACG, Nike's outdoor footwear and apparel line, introduces Picklejus, a high-mountain trail running shoe featuring Goatek, its proprietary traction platform, according to a press release. It is the first ACG footwear innovation developed through the Nike Sport Research Lab. The shoe was also tested in competition by athletes from the All...
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Executive changes at Nike: Jane Ewing appointed chief commercial officer
US sportswear giant Nike has announced a change to its senior leadership team with the appointment of Jane Ewing as executive vice president and chief commercial officer, effective September 7, 2026. Ewing will report directly to Nike president and chief executive officer Elliott Hill and will join the company's senior leadership team. In her...
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Foot Locker and Nike are reimagining the sneaker store as a community hub
Foot Locker and Nike teamed up to reimagine the neighborhood retail experience. Both companies announced on Monday the launch of The Crenshaw Rec by Foot Locker, a first-of-its-kind retail location described as both a shopping destination and community hub. Created in partnership with Crenshaw leaders, the store will be located on Crenshaw...
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Nike launches 'Studio Fleece': the ultimate uniform for the everyday athlete
US sportswear brand Nike has introduced Studio Fleece, a new collection of everyday sportswear for women built around refined proportions, high quality finishes and versatile styling. The range includes crew neck sweatshirts, quarter-zip sweatshirts, full-zip and pullover hoodies, shorts and sweatpants. The collection draws on feedback from more...
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Who is Heidi O'Neill? Inside the career behind Lululemon's big bet
Heidi O'Neill spent nearly three decades at Nike, helped grow its women’s business into a multibillion-dollar engine, and was pushed out when new CEO Elliott Hill reorganized the leadership team. She will become Lululemon’s CEO on September 8, inheriting weak North American sales and a founder, Chip Wilson, who has publicly said she is not the...
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Nike and FC Barcelona present second Kobe collection
US brand Nike has unveiled the second kit and the Kobe x FC Barcelona collection for the 2026-27 season, according to a press release. The collection unites the Kobe Sheath logo and the club's crest for the second consecutive season. According to Nike, the kit is inspired by the basketball player Kobe Bryant. Details include a texture inspired...
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Nike launches running collection with Keely Hodgkinson
Keely Hodgkinson, one of the stars of Team GB’s athletics squad, has collaborated with sportswear giant Nike on her first signature athlete pack. The middle-distance champion, who won the 800-metre gold medal at the 2024 Paris Olympics, has designed a collection of apparel and footwear that reflects her “elegant style” and offers elevated...
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How Messi carried Adidas ahead of Nike in sportswear's media race
Adidas closed the first half of 2026 as the sportswear industry's most visible brand, generating 1.9 billion dollars in Media Impact Value (MIV) between January 1 and June 30, according to data from Launchmetrics. The figure represents a 12 percent increase over the second half of 2025 and places the German brand ahead of Nike, which recorded...
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Geared up: Nimbl and Nike launch limited-edition Étoile cycling collection
Cycling brand Nimbl and US sportswear brand Nike have launched 'Étoile', a limited-edition capsule of cycling shoes and apparel, according to a press release. The collection was unveiled on 2 July at the Velodrom store in Barcelona, alongside Team Visma | Lease a Bike, to coincide with the Tour de France start in the city. According to the...
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Adidas versus Nike: Guerilla marketing ahead of DFB switch
Adidas will soon have to hand over the German national football team to its rival, Nike. At the World Cup, the sportswear giants are teasing each other. Nike could not pass up this perfect opportunity; the pun on the location was simply too good. “Hello New Jersey,” read a huge Jamal Musiala banner that the US sportswear giant's advertising...
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